Find the best MacBook Pro for you with the M5, M5 Pro or M5 Max chip. Built for AI. Up to 24 hours of battery life. Liquid Retina XDR display.
MacBook Air laptop with the superfast M5 chip. Lightweight, with all-day battery life. Built for AI and Apple Intelligence.
Introducing the new MacBook Neo. Stunning colours, durable aluminium design, 13” Liquid Retina display, all-day battery life, AI and Apple Intelligence.
View all the technical specifications for Mac Studio with the M4 Max or M3 Ultra chip.
View all technical specifications for iPhone 17.
Get €35–€585 off a new iPhone 17 or iPhone 17 Plus when you trade in an iPhone XR or newer. Buy now with free shipping.
Get €35–€585 off a new iPhone 17e when you trade in an iPhone XR or newer. Buy now with free shipping.
View all technical specifications for iPad Air.
Get €35–€585 off a new iPhone 16 or iPhone 16 Plus when you trade in an iPhone XR or newer. Buy now with free shipping.
iPad Pro features the M5 chip with Apple Intelligence, all-day battery life, 11-inch or 13-inch display, Wi‑Fi 7, 5G, and Apple Pencil Pro support.
Apple Intelligence is personal intelligence for the things you do every day. Deeply integrated into iPhone, iPad and Mac with groundbreaking privacy.
Get €40 - €560 off the new iPad mini when you trade in an {lowTradeModel} or newer. And get free delivery or in-store pickup. Buy now at apple.com.
Get €40 - €560 off a new 11-inch or 13-inch iPad Air when you trade in with Apple. Available in four bold colours. Buy now at apple.com.
Get free shipping on a new Mac Studio desktop with M4 Max or M3 Ultra. Select a model or customise your own.
The ultimate pro desktop. Powered by M4 Max and M3 Ultra for all-out performance and extensive connectivity. Built for Apple Intelligence.
Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, iPhone 17 and iPhone 17e, along with iPhone 16.
Save up to 15% on a refurbished iPad at Apple Online Store with free delivery. All models are Apple-certified with a 1-year warranty.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max 2.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max 2.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max 2.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max 2.
iPad has an all-screen Liquid Retina display, the A16 chip and four colour options. And it supports the Magic Keyboard Folio.
See all the technical specifications for iMac with the M4 chip and 24-inch display.
See all the technical specifications for Mac mini with the M4 or M4 Pro chip.
View all technical specifications for iPhone 16 and iPhone 16 Plus.
Enjoy easy support, fast repairs for accidental damage and peace of mind with theft and loss coverage — for one or all your products.
View all technical specifications for iPhone 17e.
Choosing a data plan on iPad gives you the flexibility to stay connected whenever you’re away from Wi‑Fi.
The ultimate over-ear listening experience — in five vibrant colours and with up to 1.5x more Active Noise Cancellation than the previous generation.
The most powerful Mac laptops and desktops ever. Supercharged by Apple silicon. MacBook Neo, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio and Mac Pr...