Apple Watch

The future of health
is on your wrist.

The future of health
is on your wrist.

 

Buy

Learn more

Heavy on features.
Light on price.

Heavy on features.
Light on price.

 

Buy

Learn more

Which Apple Watch
is right for you?

Compare all models

  • Apple Watch
    Series 6

    • 44mm or 40mm
      case size

    • Always-On Retina display

    •  

    • GPS

    • Blood Oxygen app51631

    • ECG app62742

    • High and low heart
      rate notifications

    • Irregular heart rhythm notification33853

    • Water resistant 50 metres164*

    Buy
    Learn more

  • Apple Watch

    SE

    • 44mm or 40mm
      case size

    •  

    • Retina display

    • GPS

    •  

    •  

    • High and low heart
      rate notifications

    • Irregular heart rhythm notification33853

    • Water resistant 50 metres164*

    Buy
    Learn more

  • Apple Watch
    Series 3

    • 42mm or 38mm
      case size

    •  

    • Retina display

    • GPS

    •  

    •  

    • High and low heart
      rate notifications

    • Irregular heart rhythm notification3385

    • Water resistant 50 metres164*

    Buy
    Learn more

International Collection

The world on your wrist.

Show your stripes with a limited-edition Sport Loop and matching face.

Shop the collection

A world
of choices.

The new International Collection features 22 limited‑edition Sport Loops, representing nations across the globe. Select a strap and a matching watch face to show your stripes this summer.

Shop the collection

watchOS 8

A look inward. A leap forward.

See what’s new

Apple Fitness Plus

Get 3 months free when you
buy an Apple Watch.5

Shop Apple Watch
Learn about Apple Fitness+

Trade in your Apple Watch and get credit towards a new one.6

Learn more

Apple Watch Studio

Any case. Any strap.
Any style you want. Your watch. Your way.

Now you can choose any Nike case and pair any
Nike strap for a style that’s actively you.

Create your style Create your style

Why Apple Watch

It’s the ultimate device

for a healthy life.

Learn more

watchOS 7

The difference
is like day and night.

Learn more

Apple Watch essentials

Shine on
this spring.

Shop the latest straps

Say it in a way
only you can.

Discover new engraving options for AirPods. Mix emoji, text and numbers.

Learn more

Free, contactless delivery

And free returns. See
checkout for delivery dates.

Learn more

Find a reseller

Apple has hundreds of authorised resellers. Chances are there’s one near you.

Find your reseller

Get more out of Apple Watch

Bundle four
Apple services.

And enjoy
more for less.

Try it free7

Learn more

Apple Music

Over 75 million songs.
3 months on us.

Try it free5

Learn more

Three rings.

One goal.

See how to close your
Activity rings
on Apple Watch