iPhone XR

All-screen design. Longest battery life ever in an iPhone.
Fastest performance. Studio-quality photos.

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iPhone XS

Largest Super Retina display. Fastest performance with A12 Bionic. Most secure facial authentication with Face ID.
Breakthrough dual cameras with Depth Control.

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Apple Watch Series 4

All new.
For a better you.

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iPad Pro

All new. All screen. All powerful.
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MacBook Air

Lightness strikes again.
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AirPods

Wireless. Effortless. Magical.
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View the best apps and games of the year in App Store

Best of 2018

Check out the best apps and games of the year.
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Apple Music

Lose yourself in 50 million songs.
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Apple TV 4K

Cinematic in every sense.
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