Apple announced iPhone 18 Pro and iPhone 18 Pro Max, delivering an advanced pro camera system and improved battery life and performance.

https://www.apple.com/ae/newsroom/2026/09/apple-debuts-iphone-18-pro-and-iphone-18-pro-max/

Apple today introduced iPhone Duo, the first foldable iPhone.

https://www.apple.com/ae/newsroom/2026/09/apple-unveils-iphone-duo/

Get AED 120 – AED 1,380 off a new Apple Watch Series 12 when you trade in an Apple Watch. Learn more at apple.com.

https://www.apple.com/ae/shop/buy-watch/apple-watch

Compare features and technical specifications for iPhone Duo, iPhone 18 Pro, iPhone Air, iPhone 17, iPhone 17e, and many more.

https://www.apple.com/ae/iphone/compare/

Apple today introduced Apple Watch Series 12, engineered to deliver the most accurate heart rate sensing in a wearable.

https://www.apple.com/ae/newsroom/2026/09/introducing-apple-watch-series-12-with-the-all-new-health-sensing-system/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case, and AirPods Max 2.

https://www.apple.com/ae/airpods-max/compare/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case, and AirPods Max 2.

https://www.apple.com/ae/airpods-5/compare/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case, and AirPods Max 2.

https://www.apple.com/ae/airpods/compare/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case, and AirPods Max 2.

https://www.apple.com/ae/airpods-pro/compare/

Compare specs for the latest Apple Watch models: Apple Watch Ultra 4, Apple Watch Series 12, and Apple Watch SE 3.

https://www.apple.com/ae/watch/compare/

View all technical specifications for Apple Watch Series 12.

https://www.apple.com/ae/apple-watch-series-12/specs/

Get AED 120 – AED 1,380 off a new Apple Watch SE 3 when you trade in an Apple Watch. Buy now at apple.com.

https://www.apple.com/ae/shop/buy-watch/apple-watch-se

The ultimate over-ear listening experience — in five vibrant colors and with up to 1.5x more Active Noise Cancellation than the previous generation.

https://www.apple.com/ae/airpods-max/

Use the sitemap to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch, and more.

https://www.apple.com/ae/sitemap/

View our product recycler guides to see how we maximize recovery of resources.

https://www.apple.com/ae/recycling/recycler-guides/

iPhone 17e. Durable Ceramic Shield 2. Long Battery life. 48MP Camera. 256GB storage. A19 chip. iOS 27. Built for Apple Intelligence.

https://www.apple.com/ae/iphone-17e/

Apple Watch Series 12 is a powerful health and fitness tracker with high-frequency HRV readings, readiness, sleep tracking, and safety features.

https://www.apple.com/ae/apple-watch-series-12/

View all technical specifications for AirPods Pro 3.

https://www.apple.com/ae/airpods-pro/specs/

See all technical specifications for the 13- and 15-inch MacBook Air with M5 chip.

https://www.apple.com/ae/macbook-air/specs/

Get AED 120 – AED 1,380 off a stylish new Apple Watch Hermès Series 12 when you trade in an Apple Watch. Learn more at apple.com.

https://www.apple.com/ae/shop/buy-watch/apple-watch-hermes

MacBook Air laptop with the superfast M5 chip. Lightweight, with all-day battery life. Built for AI and Apple Intelligence.

https://www.apple.com/ae/macbook-air/

iPhone 17. Center Stage front camera. Latest-generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colors.

https://www.apple.com/ae/iphone-17/

View all technical specifications for iPhone Air.

https://www.apple.com/ae/iphone-air/specs/

Get AED 120 – AED 1,380 off a new Apple Watch Ultra 4 when you trade in an Apple Watch. Learn more at apple.com.

https://www.apple.com/ae/shop/buy-watch/apple-watch-ultra

Apple today introduced Apple Watch Ultra 4, the ultimate sports and adventure watch, now with new health, fitness, and Apple Intelligence features.

https://www.apple.com/ae/newsroom/2026/09/apple-unveils-apple-watch-ultra-4/

Get AED 120 – AED 1,380 off a new Apple Watch Hermès Ultra 4 when you trade in an Apple Watch. Learn more at apple.com.

https://www.apple.com/ae/shop/buy-watch/apple-watch-hermes-ultra

View all technical specifications for iPhone 17.

https://www.apple.com/ae/iphone-17/specs/

The thinnest iPhone ever. With the power of the A19 Pro chip inside. The new Center Stage front camera. And Ceramic Shield front and back.

https://www.apple.com/ae/iphone-air/

Apple 2030 is our plan to cut emissions with recycled materials, renewable energy, lower-carbon transport, and balancing the rest with carbon credits.

https://www.apple.com/ae/environment/

Designed for Apple Intelligence. Discover iPhone Duo, iPhone 18 Pro, iPhone Air, iPhone 17, and iPhone 17e.

https://www.apple.com/ae/iphone/