Apple Watch SE has powerful connectivity, fitness, health, and safety features and is available in three case colors. It’s a better value than ever.
Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Ultra 2, Apple Watch Series 9, and Apple Watch SE.
iPad Air features an 11- or all-new 13-inch Liquid Retina display, M2 chip, landscape front camera, Wi-Fi 6E, and support for Apple Pencil Pro.
Apple Podcasts features millions of shows, personalized recommendations, access to subscriber-only content, and controls to customize your listening.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
Our most capable chip in a smartwatch ever. A magical way to interact with your Apple Watch. And a display that’s twice as bright.
iPhone 15 Pro and iPhone 15 Pro Max. Titanium design. A17 Pro chip. Action button. 48MP Main camera. USB-C.
Apple today announced the redesigned 11-inch and all-new 13-inch iPad Air, supercharged by the M2 chip.
iPhone 15 and iPhone 15 Plus. Dynamic Island. 48MP Main camera with 2x Telephoto. All-day battery life. USB-C. 6.1” and 6.7” sizes.
Introducing Apple Watch Ultra 2. Rugged and capable, with the brightest Apple display, carbon neutral case and band combinations, and new band colors.
watchOS 10 delivers redesigned apps for more information at a glance. Advanced cycling metrics, insights for mental and vision health and more.
Final Cut Pro for iPad features a new touch interface, pro camera mode, multicamera editing, Fast Cut automation, and built-in graphics and effects.
Every Apple device includes powerful, intuitive apps to help you create, connect, and get things done on Mac, iPad, iPhone, and more.
Purchase your next iPhone from the Apple Store. Get answers about carriers, offers, payments, trade-in, setup, and more.
Get HK$200 - HK$2,600 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. 49mm Titanium case and cellular connectivity. Buy at apple.com.
Powerful and compatible with everything you need for higher education and more. Apple devices work together so you can focus on what matters.
Get HK$200 - HK$2,600 off a new Apple Watch Hermès when you trade in an Apple Watch. 41mm or 45mm Stainless steel case, available with cellular + GPS.
Choose the best display for your Mac. Studio Display features sensational camera and audio. Pro Display XDR is designed for pros.
Our products and services have built-in features that can enhance the sounds you hear, or help you stay connected without hearing a sound.
Get HK$200 - HK$2,600 off a new Apple Watch SE when you trade in an Apple Watch. Available with cellular and GPS connectivity. Buy at apple.com.
See the tech specs for the new Pro Display XDR including resolution, brightness, contrast, color, connectivity, and compatibility.
Trade in your eligible Mac for credit toward a new iMac all-in-one computer. Select a model or customize your own. Free delivery. Buy at apple.com.
Get HK$200 - HK$2,600 off a new Apple Watch Series 9 when you trade in an Apple Watch. Available with cellular and GPS connectivity. Buy at apple.com.
The groundbreaking new iPad Pro features a stunningly thin and light design, taking portability and performance to the next level.
Get HK$300 - HK$5,800 off iPhone 13 when you trade in an iPhone 8 or newer. Buy now with free delivery.
MacBook Air 13- and 15-inch laptops, now with the superfast M3 chip, perfect for AI. Lightweight, with all-day battery life and Liquid Retina display.
iPad is so versatile, it’s more than up to any task. Get things done in both fun and powerful ways with iPad.