Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Find out how to review your Apple Store shopping experience, why we recommend enabling cookies, and why your online transaction with Apple is safe.
MacBook Air 13- and 15-inch laptops, now with the superfast M3 chip, perfect for AI. Lightweight, with all-day battery life and Liquid Retina display.
MacBook Pro with M3, M3 Pro and M3 Max chips. Up to 22 hours of battery life. The world’s best laptop display. Now in a new colour: Space Black.
The world’s best all-in-one computer. With 24-inch display. Advanced camera and audio. And mouse and keyboard. Supercharged by the M3 chip.
The App Store gives people around the world a safe and trusted place to discover apps that meet our high standards for privacy, security and content.
The new iPad Pro has the M2 chip, 12.9-inch Liquid Retina XDR display, 11-inch Liquid Retina display, Wi‑Fi 6E, 5G and support for Apple Pencil hover.
Trade in your iPhone, iPad, Mac, Watch or any other device for credit towards a new one, or recycle it responsibly for free with Apple Trade In.
Get €40 - €230 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. 49mm Titanium case and cellular connectivity. Buy at apple.com.
Get €40 - €230 off a new Apple Watch Series 9 when you trade in an Apple Watch. Available with cellular and GPS connectivity. Buy at apple.com.
Get €30–€545 off a new iPad 9th Gen when you trade in with Apple. Get custom engraving for free, only at Apple. Free delivery and returns.
Get €30–€545 off a new iPad mini when you trade in with Apple. Get custom engraving for free, only at Apple. Free delivery and returns.
Get €30–€545 off a new iPad (10th Gen) when you trade in with Apple. Get custom engraving for free, only at Apple. Free delivery and returns.
Get €30–€545 off a new iPad Pro when you trade in with Apple. Get custom engraving for free, only at Apple. Free delivery and returns.
Get €25 - €600 off iPhone 13 when you trade in an iPhone 8 or newer. Buy now with free delivery.
Get €30–€545 off a new iPad Air when you trade in with Apple. Get custom engraving for free, only at Apple. Free delivery and returns.
Learn how schools around the world are using Apple technology to do incredible things in the classroom — and in their communities.
Apple’s 2024 Environmental Progress Report shows the company has reduced its greenhouse gas emissions by more than 55 percent since 2015.
https://www.apple.com/ie/newsroom/2024/04/apple-cuts-greenhouse-emissions-in-half/
Apple today announced the new MacBook Air with the powerful M3 chip, taking its power-efficient performance and portability to a new level.
Apple announced changes to iOS, Safari, and the App Store impacting developers’ apps in the EU to comply with the DMA.
Learn how Apple products, services and apps can power small businesses to collaborate, scale, simplify and run even better.
Apple products have the power and flexibility to help enterprise employees be at their most productive, creative and collaborative anywhere.
There are 235,000+ business apps, and Apple technologies make every one more powerful. Get apps for all sorts of work or think big with custom apps.
SAP, the market leader in enterprise application software, gives employees the choice to work on Mac because Mac unleashes their full potential.
https://www.apple.com/ie/business/enterprise/success-stories/tech/sap/
Work on all your projects at once with apps that run faster. Finish that email you started on your iPhone, without charging all day. Mac does that.