Store

Give something special this holiday.

Mac

iPhone

iPad

Apple Watch

AirPods

AirTag

Apple TV 4K

HomePod

Accessories

Apple Gift Card

The latest.

Truly awe-inspired gifts.

iPhone 17 Pro

Apple Intelligence^{Footnote ^} From €1,339

MacBook Pro 14” with M5

Apple Intelligence^{Footnote ^} From €1,849

iPad Pro

Apple Intelligence^{Footnote ^} From €1,129

Apple Watch Series 11

From €449

iPhone Air

Apple Intelligence^{Footnote ^} From €1,239

MacBook Air

Apple Intelligence^{Footnote ^} From €1,149

iPhone 17

Apple Intelligence^{Footnote ^} From €979

Personalisation.

Make it one of a kind.

FREE ENGRAVING

From you, especially for them.

Customise Mac.

Choose the chip, memory, storage and even colour.

Christmas picks.

Designed to delight.

ACCESSORIES

Add some special extras.

APPLE GIFT CARD

Great gifts are on the cards.

Let them spend the holidays however they like.

Get inspired.

More ways to amaze.

APPLE MUSIC

Get 3 months of Apple Music free.

Included with the purchase of selected Apple devices.Footnote⁺

APPLE TV

Get 3 months of Apple TV free when you buy an Apple device. Footnote °

Five Apple services. One easy subscription.

Pointy radial shapes with light blue colour and round radial shapes with bright orange colour radiate outwards

Only at Apple.

All set for the season.

OFFER STARTS 28.11

The Apple Store Shopping Event

Get an Apple Gift Card up to €200^∇ when you buy an eligible product.

APPLE STORE APP

Let them know it’s on the way.

Send a digital gift message that’s easy to schedule, fun to give and fun to get.

Trade in your device, get credit towards a new one.Footnote¹

Make them yours. Engrave a mix of emoji, names and numbers for free.

Free extended returns between now and 08/01/2026.

Customise a Mac and style an Apple Watch just for them.

Get gifts in time for Christmas with free delivery.

APPLE SPECIALIST

Find gifts with an Apple Specialist online.

Service and support. We’re here to help.

PERSONAL SETUP

Set up your new device with help from a Specialist.

Let us guide you through data transfer, the latest features and more, in an online, one-to-one session.

Savings and offers.

Exclusive deals, special stores and more.

EDUCATION

Buy a new Mac or iPad with education savings. Footnote ²

CERTIFIED REFURBISHED

Shop refurbished Apple products backed by a one-year warranty.

SMALL BUSINESS

Simple solutions for all the ways you work.

Store

Quick Links