Apple announced iPhone 18 Pro and iPhone 18 Pro Max, delivering an advanced pro camera system and improved battery life and performance.

https://www.apple.com/ie/newsroom/2026/09/apple-debuts-iphone-18-pro-and-iphone-18-pro-max/

Apple today introduced iPhone Duo, the first foldable iPhone.

https://www.apple.com/ie/newsroom/2026/09/apple-unveils-iphone-duo/

Get €25 – €390 off a new Apple Watch Series 12 when you trade in an Apple Watch. Learn more at apple.com.

https://www.apple.com/ie/shop/buy-watch/apple-watch

Compare features and technical specifications for iPhone Duo, iPhone 18 Pro, iPhone Air, iPhone 17, iPhone 17e and many more.

https://www.apple.com/ie/iphone/compare/

Apple today introduced Apple Watch Series 12, engineered to deliver the most accurate heart rate sensing in a wearable.

https://www.apple.com/ie/newsroom/2026/09/introducing-apple-watch-series-12-with-the-all-new-health-sensing-system/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case and AirPods Max 2.

https://www.apple.com/ie/airpods-max/compare/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case and AirPods Max 2.

https://www.apple.com/ie/airpods-pro/compare/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case and AirPods Max 2.

https://www.apple.com/ie/airpods-5/compare/

Compare features for AirPods Pro 3, AirPods 5, AirPods 5 with Wireless Charging Case and AirPods Max 2.

https://www.apple.com/ie/airpods/compare/

View all technical specifications for Apple Watch Series 12.

https://www.apple.com/ie/apple-watch-series-12/specs/

Get €25 – €390 off a new Apple Watch SE 3 when you trade in an Apple Watch. Buy now at apple.com.

https://www.apple.com/ie/shop/buy-watch/apple-watch-se

Compare specs for the latest Apple Watch models: Apple Watch Ultra 4, Apple Watch Series 12, and Apple Watch SE 3.

https://www.apple.com/ie/watch/compare/

Starting Saturday, September 12, customers can pre-order iPhone 18 Pro and iPhone 18 Pro Max.

https://www.apple.com/ie/newsroom/2026/09/get-ready-to-experience-iphone-18-pro-the-new-apple-watch-lineup-and-airpods-5/

Use the site map to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch and more.

https://www.apple.com/ie/sitemap/

The ultimate over-ear listening experience — in five vibrant colours and with up to 1.5x more Active Noise Cancellation than the previous generation.

https://www.apple.com/ie/airpods-max/

MacBook Air laptop with the superfast M5 chip. Lightweight, with all-day battery life. Built for AI and Apple Intelligence.

https://www.apple.com/ie/macbook-air/

View our product recycler guides to see how we maximise recovery of resources.

https://www.apple.com/ie/recycling/recycler-guides/

With the most extensive set of health, fitness and safety features, there’s no wearable quite like Apple Watch Series 12.

https://www.apple.com/ie/apple-watch-series-12/

iPhone 17e. Durable Ceramic Shield 2. Long battery life. 48MP camera. 256GB storage. A19 chip. iOS 27. Built for Apple Intelligence.

https://www.apple.com/ie/iphone-17e/

View all technical specifications for AirPods Pro 3.

https://www.apple.com/ie/airpods-pro/specs/

iPhone 17. Center Stage front camera. Latest‑generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colours.

https://www.apple.com/ie/iphone-17/

See all technical specifications for the 13‑ and 15‑inch MacBook Air with M5 chip.

https://www.apple.com/ie/macbook-air/specs/

Apple today introduced Apple Watch Ultra 4, the ultimate sports and adventure watch, now with new health, and fitness.

https://www.apple.com/ie/newsroom/2026/09/apple-unveils-apple-watch-ultra-4/

AirPods deliver an unparalleled wireless headphone experience, from magical setup to high-quality sound. Available with free engraving.

https://www.apple.com/ie/airpods/

The thinnest iPhone ever. With the power of the A19 Pro chip inside. The new Center Stage front camera. And Ceramic Shield front and back.

https://www.apple.com/ie/iphone-air/

View all technical specifications for iPhone Air.

https://www.apple.com/ie/iphone-air/specs/

EAR99 iPhone Cases EAR99 iPhone Wallets and Sleeves EAR99 MacBook (Air and Pro) 5A992.c Mac mini 5A992.c Mac Pro 5A992.c Mac Studio 5A992.c Magic Keyboards ...

https://www.apple.com/ie/legal/more-resources/gtc.html

Get €25 – €390 off a new Apple Watch Ultra 4 when you trade in an Apple Watch. Learn more at apple.com.

https://www.apple.com/ie/shop/buy-watch/apple-watch-ultra

View all technical specifications for iPhone 17.

https://www.apple.com/ie/iphone-17/specs/

Apple 2030 is our plan to cut emissions with recycled materials, renewable energy, lower-carbon transport, and balancing the rest with carbon credits.

https://www.apple.com/ie/environment/