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Shop iPhone
All models.
Take your pick.
NEW
iPhone 16 Pro &
iPhone 16 Pro Max
Take a closer look
From
S$1,599
Buy
NEW
iPhone 16 &
iPhone 16 Plus
Take a closer look
From
S$1,299
Buy
iPhone 15 &
iPhone 15 Plus
Take a closer look
From
S$1,099
Buy
iPhone 14 &
iPhone 14 Plus
Take a closer look
From
S$949
Buy
iPhone SE
Take a closer look
From
S$679
Buy
Explore all iPhone accessories.
Shopping guides.
Can’t decide? Start here.
COMPARE ALL MODELS
Which iPhone is right for you?
IPHONE SPECIALIST
Shop one on one with a Specialist. Online or in a store.
SWITCH TO IPHONE
Switching from Android to iPhone is super simple.
Ways to save.
Right here at Apple.
APPLE TRADE IN
Trade in your device, get credit towards a new one.
1
LOW MONTHLY PAYMENTS
Pay 0% interest for up to 24 months.
2
Setup and support.
Our Specialists are here to help.
EASY DATA TRANSFER
Access all the iCloud+ storage you need to move everything over to your new iPhone.
APPLECARE+
Protect your iPhone with unlimited repairs for accidental damage.
ONLINE PERSONAL SESSION
Get to know your new iPhone. From the basics to top tips.
TODAY AT APPLE
Join us to discover the best of iPhone.
Get started or explore what’s new in free sessions at the Apple Store.
The iPhone experience.
Designed to connect with everything Apple.
Explore iOS 18. Packed with new features for iPhone.
AIRPODS
Magic runs in the family.
APPLE TV+
Watch new Apple Originals every month.°
AIRTAG
A super-easy way to keep track of your stuff.
APPLE ONE
Bundle up to four Apple services. And enjoy more for less.
Special stores.
Get specially designed pricing.
BUSINESS
From enterprise to small business, we’ll work with you.