Why iPad

Like a computer.

Unlike any computer.

With iPad, you get what you need from a computer, along with many incredible things you’d never expect from one. Here are a few reasons why your next computer just might be an iPad.

It has the power of a computer.
And the portability of iPad.

iPad features advanced, Apple-designed chips like the A12X Bionic with Neural Engine in iPad Pro. These chips transform how you experience photos, gaming and augmented reality. They also make iPad powerful enough to handle the apps you use every day. Even pro apps like Adobe Photoshop CC.1

Adobe Photoshop CC is coming to iPad in 2019.

And all that power really travels. iPad is incredibly thin and so light you can carry it with you everywhere. And it has up to 10 hours of battery life to keep you going all day.2 Stay connected on the go with fast Wi‑Fi and up to 4G LTE Advanced.3 You can even print, project and send files wirelessly.

It’s a computer that lets you do everything with touch.

iPad does what a computer does, but in more intuitive ways. Use multiple apps at the same time with a few taps. Move objects between apps simply by dragging and dropping, or switch apps with a single swipe.

And it works like your iPhone, so it’s familiar to use. iPad runs iOS, so it does all the things your iPhone does, as well as things only iPad can do. And odds are you already know how to use it. Just tap, swipe, pinch and zoom.

It works like a computer.
And in ways most computers can’t.

iPad works with a keyboard when you need one. The onscreen keyboard lets you respond to an email or write a report, and it even acts as a trackpad. And if you want a physical keyboard, just attach the Smart Keyboard for a great typing experience that also doubles as a cover, or easily pair a Bluetooth keyboard.4

But it’s also a notepad, canvas and scanner, and the perfect device for AR. Take notes or create a sketch with Apple Pencil.5 Scan a document with the built‑in camera, then mark it up and send it. Or transform your world with augmented reality experiences, which combine digital objects and information with the real world.

It has the apps you expect on a computer, plus a million designed just for iPad.6

iPad has great apps you’ll use every day. Like Photos, Messages, Safari, Mail, Calendar and more. It also comes with great productivity apps like Pages and Keynote, and runs familiar apps like Microsoft Word and Adobe Photoshop CC.1

Adobe Photoshop CC is coming to iPad in 2019.

And ones that transform iPad into whatever you want it to be. Apps in the App Store are designed to take full advantage of the power and large display of iPad. And our App Store editors curate and recommend the best apps in the world to help you create, have fun, learn and get things done.

Discover apps for iPad in the App Store

Procreate

Adobe Premiere Rush CC

VSCO

GoodNotes 4

Microsoft Powerpoint

Morpholio Trace

Assassin’s Creed Rebellion

Pixelmator Photo

iOrnament

djay

Slack

It has a place for your files, and a way to get to them
from all your devices.

All your files in one central location. With the Files app, you can access and manage what’s in iCloud Drive, on third‑party cloud services such as Box and Dropbox, and on your iPad.

And with iCloud, all your important stuff is on all your devices. Safely store your photos, videos, music, apps, files, contacts and more. So everything’s always available on your iPad, iPhone and Mac, and even from a Windows PC.7

Learn more about iCloud

It’s designed to be secure. And to protect your privacy.

Your stuff is safe. That’s because iPad comes with advanced security features like Face ID or Touch ID for secure authentication. The authentication data is encrypted and protected by the Secure Enclave on your device, not stored on Apple servers or backed up to iCloud. iOS also has features like Intelligent Tracking Prevention in Safari, which helps protect against websites collecting your personal data.

Learn more about our approach to privacy

It stays up to date automatically.

With iPad, you get hassle‑free updates. Turn on Automatic Updates in iOS 12 and have free updates downloaded wirelessly on your iPad as soon as they’re released. So you have the newest features, most advanced technologies and latest security updates.

See what’s new in iOS 12

It’s designed with accessibility in mind.

We believe technology is most powerful when it empowers everyone. That’s why iPad comes with accessibility features that support vision, interaction, hearing and learning needs. Including VoiceOver, which tells you what’s happening on your screen, and Switch Control, which lets you interact with iPad without touching it.

Explore all accessibility features on iPad

Compare iPad models

iPad Pro

Starting at NZ$1,399 RRP

  • 12.9-inch and 11-inch
    Liquid Retina display
  • A12X Bionic chip
  • Face ID
  • Up to 1TB of storage
  • Support for Apple Pencil
    (2nd generation)
  • Support for Smart Keyboard Folio

iPad Air

Starting at NZ$849 RRP

  • 10.5-inch Retina display
  • A12 Bionic chip
  • Touch ID
  • Up to 256GB of storage
  • Support for Apple Pencil
    (1st generation)
  • Support for Smart Keyboard

iPad

Starting at NZ$539 RRP

  • 9.7-inch Retina display
  • A10 Fusion chip
  • Touch ID
  • Up to 128GB of storage
  • Support for Apple Pencil
    (1st generation)

iPad mini

Starting at NZ$679 RRP

  • 7.9-inch Retina display
  • A12 Bionic chip
  • Touch ID
  • Up to 256GB of storage
  • Support for Apple Pencil
    (1st generation)

Find the right iPad for you