Apple Watch

Apple Watch

Pride is in the air.

Celebrate all year long with the
new Pride Edition Sport Band.

Apple Watch Ultra

Adventure awaits.

Apple Watch Series 8

A healthy leap ahead.

Apple Watch SE

A great deal
to love.

Which Apple Watch
is right for you?

Apple Watch
Series 8

Buy

Learn more

45-mm or 41-mm

Swim-proof¹

IP6X dust-resistant¹

Always-On Retina display
Up to 1,000 nits

Blood Oxygen app⁴

ECG app⁵

High- and low-heart-
rate notification

Irregular rhythm
notification⁶

Temperature sensing⁷

Cycle tracking
with retrospective
ovulation estimates⁸

Emergency SOS⁹

International
emergency calling¹⁰

Fall Detection

Crash Detection⁹

Available Mobile connectivity¹¹

Apple Watch
SE

Buy

Learn more

44-mm or 40-mm

Swim-proof¹

Retina display
Up to 1,000 nits

High- and low-heart-
rate notification

Irregular rhythm
notification⁶

Cycle tracking⁸

Emergency SOS⁹

International
emergency calling¹⁰

Fall Detection

Crash Detection⁹

Available Mobile connectivity¹¹

Apple Watch
Ultra

Buy

Learn more

49-mm

Swim-proof²

IP6X dust-resistant²

MIL-STD 810H certification³

Action button

Always-On Retina display
Up to 2,000 nits

Blood Oxygen app⁴

ECG app⁵

High- and low-heart-
rate notifications

Irregular rhythm
notification⁶

Temperature sensing⁷

Cycle tracking
with retrospective
ovulation estimates⁸

Emergency SOS⁹

International
emergency calling¹⁰

Fall Detection

Crash Detection⁹

86-decibel siren
to attract attention

Mobile connectivity¹¹

Compare all models Shop Apple Watch

Apple Fitness+

New subscribers get 3 months
of Apple Fitness+ on us with
an Apple Watch purchase.¹²

Shop Apple Watch

Learn about Apple Fitness+ See what’s new

Apple Watch Studio

Any case. Any band.
Any style you want.

Create your style

Why Apple Watch

It’s the ultimate device for a healthy life.

watchOS 9

Extremely insightful.

Exceptionally personal.

Apple Watch essentials

Fresh new colours.
Now in season.

Shop the latest bands

Magic runs in the family.

Explore all AirPods models and find the best ones for you.

Free delivery

And free returns. See check-out for delivery dates.

Get help buying

Have a question? Call a Specialist or chat online. 0800‑MY‑APPLE (0800 692 7753).

Get more out of Apple Watch

Apple One

Bundle up to five
Apple services.

And enjoy more for less.

Try it for free¹³

Apple Music

Over 100 million songs.
Start your free trial today.

Pure Throwback

Chill Mix

Good Vibes Only

Three rings.
One goal.

See how to close your
Activity rings
on Apple Watch

Health app

Now with a healthy dose of updates.