PRESS RELEASE
09 September 2009
Apple Premieres iTunes 9
Featuring iTunes LP, Home Sharing, Genius Mixes & Improved Syncing
SYDNEY—10 September 2009—Apple today introduced iTunes 9, the latest version of the world’s most popular software application to purchase, manage and play media, packed with innovative features such as iTunes LP, Home Sharing and Genius Mixes, as well as a redesigned store and improved syncing. iTunes 9 makes it easier than ever to discover, purchase and enjoy your music, movies, TV shows and apps for iPhone™ and iPod touch from Apple’s revolutionary App Store. Plus, Home Sharing now lets you easily transfer songs, movies and TV shows to other computers in your home.
“iTunes 9 is a great iTunes release, with innovative features that make using iTunes better than ever and iTunes content richer than ever,” said Steve Jobs, Apple’s CEO. “iTunes LP, for example, lets artists share more of their creativity with fans and gives music lovers the feeling of being immersed in an entire album with art, lyrics, liner notes, photos and videos.”
iTunes LP is the next evolution of the music album delivering a rich, immersive experience for select albums on the iTunes Store by combining beautiful design with expanded visual features like live performance videos, lyrics, artwork, liner notes, interviews, photos, album credits and more. iTunes LP debuts today with albums including Bob Dylan’s “Highway 61 Revisited,” Norah Jones’ “Come Away With Me,” and The Grateful Dead’s “American Beauty”. Customers can enjoy iTunes LP on a Mac or PC.
iTunes 9 also introduces Home Sharing, which lets you easily transfer music, movies and TV shows among up to five authorised computers in your home. Family members can now view up to five iTunes libraries on their home network, see only the portion of these libraries they don’t already have, import their favourite content directly to their own libraries, and automatically add new purchases from other computers into their library.
The incredibly popular Genius feature gets even better with Genius Mixes which are created using the results of over 27 million music libraries with over 54 billion songs that have been submitted and analysed by Genius. The new Genius Mixes feature is like having a “Genius” DJ that automatically generates up to 12 endless mixes of songs from your iTunes library that go great together.
With improved syncing in iTunes 9 and iPhone OS 3.1, you can now organise your iPhone apps right in iTunes and they will automatically appear on your iPhone with the same layout. Plus, syncing music, photos, movies and TV shows is easier than ever with the added ability to sync music by artist and genre and sync photos by Events and Faces. The iTunes Store on iPhone now features precut ringtone downloads with over 20,000 ringtones priced at just A$2.19 inc GST.
iTunes 9 is available immediately as a free download at www.itunes.com/au.
The iTunes Store is the world’s most popular online music, TV and movie store with a catalogue of over 11 million songs, thousands of TV shows and movies. With Apple’s legendary ease of use, pioneering features such as iTunes Movie Rentals, integrated podcasting support, the ability to turn previously purchased tracks into complete albums at a reduced price, and seamless integration with iPod and iPhone, the iTunes Store is the best way for Mac and PC users to legally discover, purchase and download music and video online.
- Apple, the Apple logo, Mac, Mac OS, Macintosh, iTunes, iPhone, iPod touch and iPod are trademarks of Apple. Other company and product names may be trademarks of their respective owners.