PRESS RELEASE September 3, 2010

Ping Users Top One Million in First 48 Hours

CUPERTINO, California — September 3rd, 2010 — Apple today announced that in less than 48 hours since its launch on Wednesday, more than one million users have joined Ping, its new social network for music which lets users follow their favourite artists and friends to discover what music they’re talking about, listening to and downloading.
“One-third of the people who have downloaded iTunes 10 have joined Ping”, said Eddy Cue, Apple’s vice president of Internet Services. “As many more people download iTunes 10 in the coming weeks, we expect the Ping community to continue growing”.
Ping lets you follow your favourite artists such as Lady Gaga, Coldplay, U2, Jack Johnson, Yo-Yo Ma and more, to see what they’re up to, check out photos and videos they’ve posted, see their tour dates, and read comments about other artists and albums they’re listening to. In addition, you can post your thoughts and opinions, your favourite albums and songs, the music you’ve downloaded from iTunes, and the concerts you plan to attend.
Press Contact:
Adam Howorth
020 7184 1202

Sarah O'Brien
020 7184 1477

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