The Apple Store is located in Princesshay shopping centre, opposite Superdry. Princesshay is located in the Exeter city centre near the intersection of Paris Street and Western Way, just east of the High Street. SatNav: EX1 1QA Parking: Princesshay carpark 3. Public Transport: National Rail to Exeter Central station. Multiple local buses stop on Paris St and at Exeter City Ctr bus station.