Talk: How to Keep Your Brand Relevant in a Changing World

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Join Pip Jamieson of The Dots for a focused session exploring how to keep your brand relevant amid shifting markets, technology and customer behaviour. Get insights from an inspiring panel on navigating uncertainty, working smarter with AI and much more. You’ll also create your own elevator pitch with Apple Intelligence and connect with other founders and creatives. Part of Made for Business.

For sessions with amplified sound, hearing loop technology is available on request.

Your Privacy

Only parents and legal guardians of minors, and those 18 years and over, should register. By registering, you consent to the processing of your personal data by Apple and third parties involved in providing the session for reserving your spot, communicating reminders and facilitating your participation in this session in accordance with Apple’s Privacy Policy. The session may include celebrating your work. You acknowledge that any content you share during the session may be collected and presented to all participants as part of the session experience. Your choice to share content is entirely voluntary. Please note that this session may be photographed and/or recorded.

To learn more about privacy at Apple, visit Apple’s Privacy Policy.

Ollie OlanipekunFounder, Flock Together

Ollie Olanipekun is an award-winning creative director using his talents for problem-solving and social impact. He is the founder of birdwatching club Flock Together and the nature movement OpenAREA.

Connect with Ollie Olanipekun

Rikke RosenlundFounder and CEO, BorrowMyDoggy

Rikke Rosenlund is the founder and CEO of BorrowMyDoggy, a community platform connecting dog owners with trusted local borrowers across the UK and Ireland, with over one million members.

Connect with Rikke Rosenlund

Sharmadean Reid MBEFounder, 39BC

Sharmadean Reid is a British entrepreneur and cultural strategist working across tech, beauty and publishing. She is the founder of bath and body experiences brand 39BC.

Connect with Sharmadean Reid MBE

Pip JamiesonFounder and CEO, The Dots

Pip Jamieson was named by The Sunday Times as a leading disruptive entrepreneur and by Adweek for having a positive impact on the world. She’s proudly dyslexic.

Connect with Pip Jamieson

Made for Business

Discover new tools and skills in daily sessions. Connect with trailblazers in inspiring Talks, Workshops and more. Get dedicated support, whenever you need it. All free, only at the Apple Store.

Apple Business Team

We are here to guide you to the products, software and services that are right for your business. All free and backed by ongoing support. Find us at your local Apple Store, or get started online today.

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Reserve a session just for your group at an Apple Store near you. Choose from a wide range of free sessions using the latest products, perfect for business teams, education groups or the whole family.

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Talk: How to Keep Your Brand Relevant in a Changing World - Apple (UK)