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Why buy iPhone anywhere else?

When it comes to purchasing a new iPhone, there’s no better place to buy than Apple. For all your questions about carriers, payment options and getting your new iPhone set up, we have all the answers you need.

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We’ll make sure it works with your carrier.

  • Can you connect my new iPhone to any carrier?

    Sure. When you buy an iPhone at an Apple Store, we can easily activate it for you so you can keep your number and plan, saving you a trip to your carrier’s store. Show more Show less

  • Will my new iPhone
    be unlocked?

    Every iPhone you buy from us online or in an Apple Store is unlocked. With an unlocked iPhone, you’re free to go with the carrier of your choice. Show more Show less

  • What about carrier plans with my new iPhone?

    You can easily stick with the carrier plan you have. However, if you’re looking to switch, drop in to your nearest Apple Store. We can help you find the plan that’s best for you and get you set up. Show more Show less

  • Is it cheaper to buy from my carrier?

    Not necessarily. While many carriers have special offers for buying an iPhone, most of those promotions are also available in an Apple Store. Let us know what you’re looking for and we’ll help find an option that works for you. Show more Show less

Have more questions about carrier support?

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Let’s talk payment options.

  • Do I have to pay for my iPhone all at once?

    Not at all. You can pay in full if you prefer. But you can also get iPhone with 0% interest and make monthly payments.1 You can even trade in your current iPhone to lower the amount you finance at an Apple Store.2 Show more Show less

    Learn more

  • Can I trade in my old phone?

    Absolutely. We offer competitive trade‑in values that you can use to lower the cost of your new iPhone, or get back on an Apple Store Gift Card.2 If your trade-in doesn’t have any monetary value, we can recycle it for free. And if you have any old devices lying around, you can trade those in too. Show more Show less

    Learn more

  • What is the Special Carrier Offer?

    You can get up to A$800 in credit towards a new iPhone when you sign up or recontract to an Optus SIM-only 24‑month plan at A$85 per month. You could get even more credit towards your new iPhone when you trade in your current eligible smartphone with Apple Trade In.2 Only available at Apple Store locations. Show more Show less

Have more questions about payment options?

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We’ll help get your new iPhone set up quickly.

  • Can you help me set up my new iPhone?

    You bet. Whether you buy online or in an Apple Store, it’s quick and easy to get your new iPhone set up the way you like. When you visit us in store, we’ll help you transfer your data, contacts and photos, show you how to set up privacy and security features like Face ID or Touch ID, and more. Show more Show less

  • Is it hard to move everything over to my new iPhone?

    Not at all. If you back up your data on your current iPhone to your computer or iCloud before you visit an Apple Store, we can move everything over in a flash. If you’re not able to back up beforehand, we can move all your data over using Quick Start when we set up your new iPhone. Show more Show less

  • Is all my
    information safe?

    Absolutely. We take privacy very seriously at Apple. What’s on your iPhone is your business. Getting your new device set up the way you like it is ours. If you trade in with us online, we’ll show you how to erase all the data from your iPhone before you send it in. And if you trade in at an Apple Store, we’ll erase all the data there and then. Show more Show less

  • What do I get with AppleCare+ coverage?

    AppleCare+ for iPhone provides expert technical support and additional hardware coverage from Apple. Learn more AppleCare+ benefits are in addition to any legal rights provided by Australian consumer law. For details, click here. Show more Show less

Have more questions about setting up your iPhone?

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Which iPhone is right for you?

iPhone 12 Pro

Starting at A$1,699

  • 6.1-inch or 6.7-inch
    Super Retina XDR 
    display3
  • 5G connectivity4
  • A14 Bionic chip
  • Pro camera system
    (Ultra Wide, Wide, Telephoto)
  • LiDAR Scanner for Night mode portraits and next‑level AR
  • Compatible with
    MagSafe accessories

iPhone 12

Starting at A$1,199

  • 5.4-inch or 6.1-inch
    Super Retina XDR 
    display3
  • 5G connectivity4
  • A14 Bionic chip
  • Advanced dual‑camera system
    (Ultra Wide, Wide)


  • Compatible with
    MagSafe accessories

iPhone 11

Starting at A$999

  • 6.1-inch
    Liquid Retina HD display3
  • 4G LTE4
  • A13 Bionic chip
  • Dual-camera system
    (Ultra Wide, Wide)




iPhone SE

Starting at A$679

  • 4.7-inch (diagonal)
    Retina HD display
  • 4G LTE4
  • A13 Bionic chip
  • Single-camera system
    (Wide)




Need some help? Chat now, call 133-622 or find a store.

Discover even more when you’re ready.

After your new iPhone is set up just the way you like it, ask about our free Today at Apple sessions. Learn essential photo skills. Bring your videos to life in all-new ways. Or see how easy it is to create music.

Find a session near you