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iPhone X
R
from $649.
iPhone X
S
from $999.
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iPhone
and upgrade to a new one at an Apple Store near you.
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iPhone XR
All-screen design. Longest battery life ever in an iPhone.
Fastest performance.
Studio-quality
photos.
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iPhone XS
Largest Super Retina display. Fastest performance with A12 Bionic. Most secure facial authentication with Face ID.
Breakthrough
dual cameras
with
Depth Control.
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Learn more about iPad Pro
iPad Pro
All new. All screen. All powerful.
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Discover how easy and magical it is to do just about everything on iPad.
Can do. With iPad Pro.
Discover how easy and magical it is to do just about everything on iPad.
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Apple Watch Series 4
All new. For a better you.
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Today at Apple
Free creative sessions with the products you love. In every store. For everyone.
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Today at Apple
session near you
Stream to vote for the JUNO Fan Choice Award. Vote on Apple Music
Apple Music
Stream to vote for the
JUNO Fan Choice Award
Vote on
MacBook Air
Lightness strikes again.
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AirPods
Wireless. Effortless. Magical.
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