Newsroom

As the countdown to the tournament begins, football fans around the world can stay up to speed on stats, scores and their favourite teams across all Apple devices throughout the world cup.

Football fans can get the latest on World Cup across Apple devices and services

June 12, 2018

Apple Books is a new app that has been entirely redesigned to make discovering and enjoying books and audiobooks effortless for iPhone and iPad users. Apple previewed the app at the Worldwide Developers Conference last week.

Apple Books, all new for iPhone and iPad, celebrates reading

June 12, 2018

On Monday, June 4 at the Worldwide Developers Conference, Apple celebrated the Apple Design Awards, recognizing the creative artistry and technical achievements of developers who reflect the best in design, innovation and technology.

Apple Design Awards highlight excellence in app and game design

June 5, 2018

PHOTOS

Highlights from WWDC 2018

Photos of the exciting announcements from Apple’s 29th annual Worldwide Developers Conference.

Apple introduces macOS Mojave

Apple today previewed macOS Mojave, the latest version of the world’s most advanced desktop operating system, with new features inspired by pros but designed for anyone to use.

Apple previews all-new Mac App Store

Alongside macOS Mojave, Apple is also previewing an all-new Mac App Store with a beautiful new look and rich, insightful editorial content that makes it easier than ever to find great Mac apps.

Apple TV 4K delivers highest quality cinematic experience with tvOS 12

Apple today previewed tvOS 12, the powerful operating system designed for enjoying entertainment on the big screen, which takes the cinematic experience of Apple TV 4K to the next level with support for Dolby Atmos audio.

watchOS 5 adds powerful activity and communications features to Apple Watch

Today Apple previewed watchOS 5, a significant update to the world’s most popular watch, helping users stay healthy and connected. Apple Watch becomes an even stronger companion for fitness, communication and quick access to information.

Apple previews iOS 12

Apple today announced iOS 12, the latest version of the most advanced mobile operating system, designed to make everyday tasks faster and more responsive. iOS 12 changes the way iOS users see the world using AR and more.

Apple unveils ARKit 2

Apple today introduced ARKit 2, a platform that allows developers to integrate shared experiences, persistent AR experiences tied to a specific location, object detection and image tracking to make AR apps even more dynamic.

iOS 12 introduces new features to reduce interruptions and manage Screen Time

Apple today announced new tools built-in to iOS 12 to help users take control of the time they spend interacting with their iOS devices. These new features include activity reports, app limits and new Do Not Disturb and Notifications controls.

HomePod, the breakthrough wireless speaker from Apple, now delivers an even more immersive listening experience throughout the home with support for HomePod stereo pairs and a new multi-room audio system in iOS 11.4.

iOS 11.4 brings stereo pairs and multi-room audio with AirPlay 2

May 29, 2018

Aluminum giants Alcoa Corporation and Rio Tinto Aluminum today announced that they have discovered a way to eliminate greenhouse gas emissions from the smelting process. Aluminum is a key material in many of Apple's most popular products.

Apple paves the way for breakthrough carbon-free aluminum smelting method

May 10, 2018

Apple today announced financial results for its fiscal 2018 second quarter ended March 31, 2018. The Company posted quarterly revenue of $61.1 billion, an increase of 16 percent from the year-ago quarter.

Apple Reports Second Quarter Results

May 2, 2018

Ahead of Earth Day, Apple today announced that for every device received at Apple stores and apple.com through the Apple GiveBack program from now through April 30, the company will make a donation to the non-profit Conservation International.

Apple adds Earth Day donations to trade-in and recycling program

April 19, 2018

As part of its commitment to combat climate change and create a healthier environment, Apple today announced its global facilities are powered with 100 percent clean energy.

Apple now globally powered by 100 percent renewable energy

April 9, 2018

Apple today announced iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition, the new generation of iPhone in a stunning red finish. Both phones sport a beautiful glass enclosure, now in red, with a matching aluminum band and a sleek black front.

Apple introduces iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition

April 9, 2018

PHOTOS

Apple lights up Shinjuku

April 7, 2018

Apple Shinjuku opened this morning in Tokyo, welcoming thousands of customers to experience Apple’s latest retail design for the first time in Japan.

Apple introduces a new update to Final Cut Pro X, its professional video editing software, with more than 2.5 million seats. Apple is also adding complementary new features to Final Cut Pro companion apps, Motion and Compressor.

Final Cut Pro X update introduces ProRes RAW and advanced closed captioning

April 5, 2018

The opening of Apple Shinjuku in Tokyo delivers Apple’s latest retail design to the country where Apple opened its first international store. Since opening in Tokyo’s Ginza neighborhood in 2003, Apple has welcomed 70 million visitors across the country.

Apple opens new store in Tokyo’s Shinjuku District Saturday

April 5, 2018