iPhone

iPhone 12 and iPhone 12 mini

Blast past fast.

1

iPhone 12 Pro and iPhone 12 Pro Max

It’s a leap year.

1

Which iPhone is right for you?

iPhone 12 Pro

  • 6.1” or 6.7”
    Super Retina 
    XDR display2
  • 5G cellular3
  • A14 Bionic chip
  • Pro camera system
    (Ultra Wide, Wide, Telephoto)
  • LiDAR Scanner for Night mode portraits and next‑level AR
  • Compatible with
    MagSafe accessories

iPhone 12

  • 5.4” or 6.1”
    Super Retina 
    XDR display2
  • 5G cellular3
  • A14 Bionic chip
  • Advanced dual‑camera system
    (Ultra Wide, Wide)
  • Not Applicable
  • Compatible with
    MagSafe accessories

iPhone 11

  • 6.1”
    Liquid Retina HD display2
  • 4G LTE cellular3
  • A13 Bionic chip
  • Dual-camera system
    (Ultra Wide, Wide)
  • Not Applicable
  • Not Applicable

iPhone SE

  • 4.7”
    Retina HD display
  • 4G LTE cellular3
  • A13 Bionic chip
  • Single-camera system
    (Wide)
  • Not Applicable
  • Not Applicable

Valentine’s Day gifts for what they love.

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Ways to buy

Trade in your smartphone for credit.

With Apple Trade In, you can get credit toward a new iPhone when you trade in an eligible smartphone.1

It’s good for you and the planet.

Learn more

Why Apple is the best place to buy iPhone.

You can pay less with a trade-in, connect your new iPhone to your carrier, get set up quickly, and chat with a Specialist anytime.

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Featured accessories

MagSafe

Snap on a magnetic case, wallet or both. And get faster wireless charging.

AirPods

Discover new engraving options for AirPods. Mix emoji, text and numbers.

Free no‑contact delivery

And free returns. See checkout for delivery dates.

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Pick up at the Apple Store

Buy online and pick up available items in an hour.

Find a store

Online
Personal Session

From basics to pro tips, get more out of your new iPhone.

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What makes an iPhone an iPhone?

Switch to iPhone

So many reasons. So incredibly easy.

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Privacy

What you share
should be up to you.

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Get more out of your iPhone.

Apple One

Bundle up to six Apple services. And enjoy more for less.

Apple TV Plus

Get 1 year of Apple TV+ free
when you buy an iPhone.

Fitness+

A new fitness experience

for everyone.
Powered

by Apple Watch.

Try it free6

Learn more

Apple Arcade

Get 3 months
of Apple Arcade free when
you buy an iPhone.

Try it free7

Learn more

Apple Music

70 million songs. 3 months on us.

Try it free8

Learn more

Apple News Plus

Hundreds of magazines and
leading newspapers. One subscription.

Try it free9

Learn more