iPhone

iPhone XR

All‑screen design. Longest battery life ever in an iPhone.
Fastest performance. Studio‑quality photos.

iPhone XS

Largest Super Retina display. Fastest performance with A12 Bionic. Most secure facial authentication with Face ID. 
Breakthrough dual cameras with Depth Control.

Gifts for the Season

Free delivery

On in-stock items by December 24 if ordered by noon PST on December 19. See checkout for delivery dates.

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Personal Setup

We’ll show you how to get the most out of your new iPhone, online or in store.

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iPhone essentials

Accessories

Explore cases, headphones, speakers and more.

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What makes an iPhone an iPhone?

Augmented Reality

Transform the way you work, learn, play and connect with almost everything around you.

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iCloud

The best place for all your photos, files and more.

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Apple Pay

Cashless made effortless.

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Why Switch

Life is easier on iPhone.

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Get more out of your iPhone

Today at Apple

Discover inspiring programs happening every day at Apple.

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Families

You want to do what’s best for your family. So do we.

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