iPhone Duo

Hello, hello.

Available starting 10.23.

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iPhone Duo, held by two hands in landscape orientation, unfolded, interior display features Home Screen

iPhone 18 Pro

Pro further.

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iPhone 18 Pro, burgundy colour (dark red), back exterior, Pro Fusion camera system at top, Apple logo in centre, Side exterior, Side button, Camera Control, the word Pro written in large silver coloured text and glowing with a blue and pink neon effect

Apple HomeView

Designed for life at home.

Available starting November thirteenth in English*

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* Canadian French language support to come.

Multiple Apple HomeView devices, shown in an assortment of colors, highlighting a variety of colorful screens

Apple Watch Series 12

The most accurate heart rate sensing in a wearable.1

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Two Apple Watch Series 12 devices, aluminum case, dark bronze colour, olive Sport Band, one showing front of watch with Heart Rate app, one showing back of watch with Health Sensing System with glowing green LED lights

AppleWatchUltra4

A battery you can’t outrun.

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Apple Watch Ultra 4, titanium case, natural colour, right exterior, Digital Crown, raised side button, digital watch face, translucent grey Ocean Band

iPad Air

Now supercharged by M4.

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iPad Air models floating, back exterior, single-lens camera, front exterior, rounded corners, black display bezel

MacBook Air

Now supercharged by M5.

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Two open MacBook Air laptops in sky blue colour forming arrow shape, emphasizing narrow profile

Small Business Month

Everything you need to
simplify your work.

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A small business owner works on a laptop in their tailoring studio surrounded by spools of thread and sewing equipment

Apple Trade In

Get credit when you trade in iPhone 13 or higher.2

Get your estimate
Hands exchanging trade-in iPhone 17 Pro in silver colour with silicone case, stickers on back exterior, for new iPhone 18 Pro in burgundy colour (dark red) in the box.