Compare features and technical specifications for iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, iPhone 17, iPhone 17e and many more.

https://www.apple.com/uk/iphone/compare/

Apple 2030 is our plan to cut emissions with recycled materials, renewable energy, lower-carbon transport, and balancing the rest with carbon credits.

https://www.apple.com/uk/environment/

Get £30 – £260 off a new Apple Watch Ultra 3 when you trade in an Apple Watch. Buy now at apple.com.

https://www.apple.com/uk/shop/buy-watch/apple-watch-ultra

Compare specs for the latest Apple Watch models: Apple Watch Ultra 3, Apple Watch Series 11 and Apple Watch SE 3.

https://www.apple.com/uk/watch/compare/

Apple introduces Siri AI, a profoundly more capable and personal assistant powered by Apple Intelligence, with personal context, world knowledge, and on-scr...

https://www.apple.com/uk/newsroom/2026/06/apple-introduces-siri-ai-a-profoundly-more-capable-and-personal-assistant/

, such as atrial fibrillation (AF): the Irregular Rhythm Notification Feature (IRNF) and the ECG app. On Apple Watch Series 1 or later, the IRNF analyses pu...

https://www.apple.com/uk/healthcare/docs/site/Apple_Watch_Arrhythmia_Detection.pdf