Cinematic in every sense.

Apple TV 4K lets you watch films and programmes in amazing 4K HDR — and this autumn, it completes the picture with immersive sound from Dolby Atmos.1 It streams your favourite channels live. Has great content from apps like BBC iPlayer, ITV Hub, Amazon Prime Video and NOW TV.2 And thanks to Siri, you can control it all with just your voice.

Apple TV App

Everything you watch. All in one place.

The Apple TV App lets you browse content from over 60 video services without switching from one app to the next. You’ll find films and programmes, handpicked recommendations, and live sport and news. The Apple TV App is already on iPhone, iPad and Apple TV, and works seamlessly across them all.3 So if you stop watching in one place, you can start again later on a different device.

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Get even more from your Apple TV.

Game controllers, speakers and headphones are just a few of the accessories that will make your Apple TV gaming and entertainment experience even better.

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