Why should I buy a SIM-free iPhone on the Apple website?

An unconnected iPhone purchased from the Apple website is unlocked. This means you aren’t tied to a single network provider or a multi-year service contract. You can choose the network and plan that are right for you. Once your new iPhone is activated, it remains unlocked, which means you can use it with any network that provides service for iPhone.

Will my iPhone work worldwide?

All iPhone models are world phones, so you can use them almost anywhere. Whether you are a GSM or CDMA network customer, you can roam internationally on GSM networks in over 200 countries or regions around the world. If you financed your iPhone with your service provider, contact them to verify that you can roam internationally. Availability of 5G and LTE data varies in some countries or regions and depends on carrier support for certain 5G and LTE radio frequencies. Contact your service provider for more information regarding international roaming policies and rates. Information on iPhone support for 5G and LTE networks by carrier and country or region (Opens in a new window)

Can I return my iPhone?

Yes. If you change your mind and no longer wish to keep your iPhone, you have the option to return it to us. The returned iPhone must be in good condition and in the original packaging, which contains all accessories, manuals and instructions. Returns are subject to Apple’s Sales and Refunds Policy. Learn more about returns, refunds and exchanges (Opens in a new window)

What resources are available to me to quickly get set up, transfer existing files and make the most of my new iPhone?

When you buy directly from Apple, you’ll get access to Personal Setup — free online, one-on-one sessions with a Specialist who can help you set up your new iPhone and start your data transfer. A Specialist can also help you customise your settings, discover navigation tips and dive deeper into Apple apps and tools. Best of all, you can join whenever works for you, from wherever you are. Learn more about Personal Setup.

When can I start an AppleCare plan?

Due to local regulations, AppleCare coverage can be purchased four days after your device is shipped or picked up. Already have an AppleCare One plan? You can add your new device to your existing coverage or swap with one of your other devices — no waiting period required.

Which carriers offer 5G service?

iPhone 16, iPhone 17e, iPhone 17, iPhone Air, iPhone 18 Pro and iPhone Duo models are 5G-capable. For 5G access, you need to activate your iPhone with a carrier that offers 5G service. Some carriers may also require a 5G service plan or a new SIM. Contact your carrier for more information. Learn more about carriers in your country here (Opens in a new window) .

Buy iPhone 16

Name: iPhone 16 128GB Pink
Price: 1349.0 AUD

128GB

^Footnote 1

White Unlocked A$1,349.00

128GB

^Footnote 1

Black Unlocked A$1,349.00

128GB

^Footnote 1

Pink Unlocked A$1,349.00

128GB

^Footnote 1

Teal Unlocked A$1,349.00

128GB

^Footnote 1

Ultramarine Unlocked A$1,349.00

Frequently Asked Questions

An unconnected iPhone purchased from the Apple website is unlocked. This means you aren’t tied to a single network provider or a multi-year service contract. You can choose the network and plan that are right for you. Once your new iPhone is activated, it remains unlocked, which means you can use it with any network that provides service for iPhone.
All iPhone models are world phones, so you can use them almost anywhere. Whether you are a GSM or CDMA network customer, you can roam internationally on GSM networks in over 200 countries or regions around the world. If you financed your iPhone with your service provider, contact them to verify that you can roam internationally.

Availability of 5G and LTE data varies in some countries or regions and depends on carrier support for certain 5G and LTE radio frequencies. Contact your service provider for more information regarding international roaming policies and rates.

Information on iPhone support for 5G and LTE networks by carrier and country or region (Opens in a new window)
Yes. If you change your mind and no longer wish to keep your iPhone, you have the option to return it to us. The returned iPhone must be in good condition and in the original packaging, which contains all accessories, manuals and instructions. Returns are subject to Apple’s Sales and Refunds Policy.

Learn more about returns, refunds and exchanges (Opens in a new window)
When you buy directly from Apple, you’ll get access to Personal Setup — free online, one-on-one sessions with a Specialist who can help you set up your new iPhone and start your data transfer. A Specialist can also help you customise your settings, discover navigation tips and dive deeper into Apple apps and tools. Best of all, you can join whenever works for you, from wherever you are. Learn more about Personal Setup.
Due to local regulations, AppleCare coverage can be purchased four days after your device is shipped or picked up.

Already have an AppleCare One plan? You can add your new device to your existing coverage or swap with one of your other devices — no waiting period required.
iPhone 16, iPhone 17e, iPhone 17, iPhone Air, iPhone 18 Pro and iPhone Duo models are 5G-capable. For 5G access, you need to activate your iPhone with a carrier that offers 5G service. Some carriers may also require a 5G service plan or a new SIM. Contact your carrier for more information. Learn more about carriers in your country here (Opens in a new window) .

Peace of mind in every plan

Every AppleCare plan provides one-stop service for your Apple products, with quick and easy repairs for accidental damage. You’re also covered if your iPhone, iPad or Apple Watch is lost or stolen.^{Footnote ◊}

AppleCare plans are separate from and in addition to the Apple Limited Warranty and any legal rights provided by Australian consumer law; for details click here.

Learn more about AppleCare

Set up your device with one-on-one sessions with a Specialist.

When you buy directly from Apple, you can get help transferring your data and making the most of your new device with our free online Personal Setup sessions.

Learn more about Personal Setup

Your new iPhone comes with so much more.

You could get 3 months free of selected services when you purchase an eligible Apple device.^{Footnote ∆}

Apple TV, Apple Music, Apple Arcade, Apple News+, Apple Fitness+

Which iPhone is right for you?

New

iPhone Duo

The largest display of any iPhone. Foldable. Posable. And durable.

From A$3,499

7.6″

7.6-inch Super Retina XDR folding display with nano-texture^Footnote 2

5.4-inch Super Retina XDR outer display^Footnote 2

ProMotion technology

Always-On display

Dynamic Island

Re-imagined iOS experiences for ultimate versatility

Case materials

Titanium frame and hinge cover

— No Action button

Camera Control for faster access to photo and video tools

Battery

Up to 44 hours video playback when using the outer display^Footnote 3

Up to 31 hours video playback when using the inner display^Footnote 3

A20 Pro chip

6-core CPU

7-core GPU with Neural Accelerators

Dual 16-core Neural Engine

Hardware-accelerated ray tracing

Rear camera

48MP Dual Fusion camera system

48MP Fusion Main | 48MP Fusion Ultra Wide

— No Pro controls

Super-high-resolution photos
(24MP and 48MP)

Smart Take

Duo Preview

Photographic Styles 3

Dolby Vision up to 4K at 120 fps

Smart focus tracking

Cinematic mode effects from video

Improved low-light video

— No Apple Reference Image (Fusion Main)

Next-generation portraits with Focus and Depth Control

Macro photography

Person in frame, arrows point in opposite direction

12MP Center Stage front camera

Tap to zoom and rotate

Centre Stage for photos

Ultra-stabilised video

Dual Capture

Centre Stage for video calls

Under-display FaceTime camera

Optical zoom options .5x, 1x, 2x

— No ƒ/1.48, ƒ/1.8, ƒ/2.8, ƒ/4.0 variable aperture options (Fusion Main)

Apple Intelligence^Footnote 4

Siri AI^Footnote 4

New

iPhone 18 Pro

A big leap in battery life, performance and camera.

From A$2,099

6.9″ or 6.3″

Super Retina XDR display^Footnote 2

— No 5.4-inch Super Retina XDR outer display

ProMotion technology

Always-On display

Dynamic Island

— No Re-imagined iOS experiences for ultimate versatility

Case materials

Aluminium unibody

Action button

Camera Control for faster access to photo and video tools

Battery

Up to 43 hours video playback^Footnote 5

— No Up to 31 hours video playback when using the inner display

A20 Pro chip

6-core CPU

7-core GPU with Neural Accelerators

Dual 16-core Neural Engine

Hardware-accelerated ray tracing

Rear camera

48MP Pro Fusion camera system

48MP Fusion Main with variable aperture | 48MP Fusion Ultra Wide | 48MP Fusion Telephoto

Pro controls

Super-high-resolution photos
(24MP and 48MP)

— No Smart Take

— No Duo Preview

Photographic Styles 3

Dolby Vision up to 4K at 120 fps

Smart focus tracking

Cinematic mode effects from video

Improved low-light video

Apple Reference Image (Fusion Main)

Next-generation portraits with Focus and Depth Control

Macro photography

Person in frame, arrows point in opposite direction

18MP Center Stage front camera

Tap to zoom and rotate

Centre Stage for photos

Ultra-stabilised video

Dual Capture

Centre Stage for video calls

— No Under-display FaceTime camera

Optical zoom options .0.5x, 1x, 2x, 4x, 8x

Variable aperture options

ƒ/1.48, ƒ/1.8, ƒ/2.8, ƒ/4.0 variable aperture options (Fusion Main)

Apple Intelligence^Footnote 4

Siri AI^Footnote 4

iPhone Air

Incredibly light and thin with pro performance.

From A$1,899

6.5″

Super Retina XDR display^Footnote 2

— No 5.4-inch Super Retina XDR outer display

ProMotion technology

Always-On display

Dynamic Island

— No Re-imagined iOS experiences for ultimate versatility

Case materials

Titanium frame

Action button

Camera Control for faster access to photo and video tools

Battery

Up to 27 hours video playback^Footnote 3

— No Up to 31 hours video playback when using the inner display

A19 Pro chip

6-core CPU

5-core GPU with Neural Accelerators

16-core Neural Engine

Hardware-accelerated ray tracing

Rear camera

48MP Fusion camera system

48MP Fusion Main

— No Pro controls

Super-high-resolution photos
(24MP and 48MP)

— No Smart Take

— No Duo Preview

Photographic Styles 2

Dolby Vision up to 4K at 60 fps

— No Smart focus tracking

— No Cinematic mode effects from video

— No Improved low-light video

— No Apple Reference Image (Fusion Main)

Next-generation portraits with Focus and Depth Control

— No Macro photography

Person in frame, arrows point in opposite direction

18MP Center Stage front camera

Tap to zoom and rotate

Centre Stage for photos

Ultra-stabilised video

Dual Capture

Centre Stage for video calls

— No Under-display FaceTime camera

Optical zoom options 1x, 2x

— No ƒ/1.48, ƒ/1.8, ƒ/2.8, ƒ/4.0 variable aperture options (Fusion Main)

Apple Intelligence^Footnote 4

Siri AI^Footnote 4

iPhone 17

Powerful, durable and delightful.

From A$1,549

6.3″

Super Retina XDR display^Footnote 2

— No 5.4-inch Super Retina XDR outer display

ProMotion technology

Always-On display

Dynamic Island

— No Re-imagined iOS experiences for ultimate versatility

Case materials

Aluminium frame

Action button

Camera Control for faster access to photo and video tools

Battery

Up to 30 hours video playback^Footnote 3

— No Up to 31 hours video playback when using the inner display

A19 chip

6-core CPU

5-core GPU with Neural Accelerators

16-core Neural Engine

Hardware-accelerated ray tracing

Rear camera

48MP Dual Fusion camera system

48MP Fusion Main | 48MP Fusion Ultra Wide

— No Pro controls

Super-high-resolution photos
(24MP and 48MP)

— No Smart Take

— No Duo Preview

Photographic Styles 2

Dolby Vision up to 4K at 60 fps

— No Smart focus tracking

— No Cinematic mode effects from video

— No Improved low-light video

— No Apple Reference Image (Fusion Main)

Next-generation portraits with Focus and Depth Control

Macro photography

Person in frame, arrows point in opposite direction

18MP Center Stage front camera

Tap to zoom and rotate

Centre Stage for photos

Ultra-stabilised video

Dual Capture

Centre Stage for video calls

— No Under-display FaceTime camera

Optical zoom options .5x, 1x, 2x

— No ƒ/1.48, ƒ/1.8, ƒ/2.8, ƒ/4.0 variable aperture options (Fusion Main)

Apple Intelligence^Footnote 4

Siri AI^Footnote 4

iPhone 17e

Feature stacked. Value packed.

From A$1,149

6.1″

Super Retina XDR display^Footnote 2

— No 5.4-inch Super Retina XDR outer display

— No ProMotion technology

— No Always-On display

— No Dynamic Island

— No Re-imagined iOS experiences for ultimate versatility

Case materials

Aluminium frame

Action button

— No Camera Control for faster access to photo and video tools

Battery

Up to 26 hours video playback^Footnote 3

— No Up to 31 hours video playback when using the inner display

A19 chip

6-core CPU

4-core GPU with Neural Accelerators

16-core Neural Engine

Hardware-accelerated ray tracing

Rear camera

48MP Fusion camera system

48MP Fusion Main

— No Pro controls

Super-high-resolution photos
(24MP and 48MP)

— No Smart Take

— No Duo Preview

Photographic Styles

Dolby Vision up to 4K at 60 fps

— No Smart focus tracking

— No Cinematic mode effects from video

— No Improved low-light video

— No Apple Reference Image (Fusion Main)

Next-generation portraits with Focus and Depth Control

— No Macro photography

12MP TrueDepth camera

Tap to zoom

— No Centre Stage for photos

— No Ultra-stabilised video

— No Dual Capture

— No Centre Stage for video calls

— No Under-display FaceTime camera

Optical zoom options 1x, 2x

— No ƒ/1.48, ƒ/1.8, ƒ/2.8, ƒ/4.0 variable aperture options (Fusion Main)

Apple Intelligence^Footnote 4

Siri AI^Footnote 4

Compare all iPhone models

◊ AppleCare coverage can be purchased four days after your device is shipped or picked up. Coverage can be cancelled at any time.
∆ New and qualified returning subscribers only. A$15.99 per month after free trial. Apple TV subscription does not include third-party branded subscription services or content available for rental or purchase in the Apple TV app. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices you or your family purchase. This offer is not available if you or your family have previously accepted an Apple TV one-year or three-month free offer. Offer valid for three months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply.

New subscribers only. A$14.99 per month after trial. Offer is available for new Apple Music subscribers with a new eligible device for a limited time only. Offer redemption for eligible audio devices requires connecting or pairing to an Apple device running the latest iOS or iPadOS. Offer redemption for Apple Watch requires connecting or pairing to an iPhone running the latest iOS. Offer good for three months after eligible device activation. Only one offer per Apple Account, regardless of the number of eligible devices you purchase. Plan automatically renews until cancelled. Restrictions and other terms apply.

Apple Fitness+ offer available to new subscribers who purchase an eligible device. A$14.99 per month after trial. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices you or your family purchase. This offer is not available if you or your family have previously subscribed to Apple Fitness+. Offer valid for three months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply.

A subscription is required for Apple Fitness+.

Apple Fitness+ requires iPhone 8 or later with iOS 16.1 or later; or Apple Watch Series 3 or later with watchOS 7.2 or later paired with iPhone 6s or later with iOS 14.3 or later.

Apple News+ offer available to new subscribers who purchase an eligible device on or after 7 September 2022. A$19.99 per month after trial. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices you or your family purchase. Offer good for three months after eligible device activation, from 12 December 2022. Plan automatically renews until cancelled. Restrictions and other terms apply.
§ The monthly payment shown is a rounded estimate based on the term and interest rate selected for Afterpay Pay Monthly. If your order total exceeds your available spend amount for your Pay Monthly account with Afterpay, you might be provided the option to pay the difference upfront and finance the remaining balance with Afterpay Pay Monthly. Alternatively, you can complete your purchase using a different payment method. Your exact instalment amounts, payment schedule, and any applicable interest or fees and charges are determined by Afterpay in accordance with your credit contract with Afterpay. The available instalment plan is determined by Apple according to the product. If you change your product selection, your instalment plan may change. All purchases made using Afterpay Pay Monthly are subject to approval by Afterpay Australia Pty Ltd (ABN 15 169 342 947; Australian Credit Licence Number 527911). An Afterpay Pay in 4 Account in good standing and a valid debit card are required. Apple is not a credit provider. For more information about Afterpay Pay Monthly, please visit apple.com/au/shop/browse/financing.
± An approximation. Fees may vary over time.
† Trade-in service is provided by Apple’s trade-in partners. Trade-in value quotes are estimated only and actual values may be different from the estimation. Trade-in values vary based on the condition, year and model of your trade‑in device. Not all devices are eligible for credit. You must be at least 18 years of age to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied towards qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. GST may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. If you return your new device after the trade-in transaction has been completed, your accepted trade-in device cannot be returned to you. The value of your trade-in will be refunded to you as an Apple Gift Card. Apple’s trade-in partners reserve the right to refuse, cancel or limit quantity of any trade-in transaction for any reason.

If you choose to pay with Afterpay Pay Monthly, and the final trade-in value is determined to be lower than the estimate, you will have the option to accept or reject the revised value. If you accept the revised value, you will owe the difference between the estimated trade-in value and the final trade-in value, and a new Pay Monthly order will be created in accordance with your credit contract with Afterpay to fund payment of this amount. If you reject the revised value, your trade-in will be cancelled and your device will be returned to you, and you will owe the full estimated trade-in value. If you fail to deliver the trade-in device to Apple (or its trade-in partner) within the timeframe prescribed by Apple or under the trade-in terms and conditions, you will owe the full estimated trade-in value. In either case, a new Pay Monthly order will be created to fund payment of the full estimated trade-in value. Afterpay will determine whether to approve a new Pay Monthly order referred to in this paragraph. Apple is not responsible for credit decisions. If the new Pay Monthly order is approved, monthly payments to Afterpay will be required and this will increase your total monthly repayments to Afterpay. If the final trade-in value is higher than the estimate, the amount financed will not change and you will receive an Apple Gift Card for the difference.

More information about trade-in and recycling of eligible devices is available from Apple’s trade-in program partners. Restrictions and limitations may apply. For more information, please visit apple.com/au/shop/trade‑in.
1. Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 24GB of space, including iOS 27 with its latest features and Apple apps that can be deleted. Apple Intelligence on-device models use approximately 7GB of space and can be deleted if Apple Intelligence is turned off. Turning on Apple Intelligence will download the models again. Apple apps that can be deleted use about 4.5GB of space, and you can reinstall them from the App Store. Storage capacity subject to change based on software version, settings and iPhone model.
2. The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 5.36 inches (iPhone Duo outer display), 6.06 inches (iPhone 16e, iPhone 17e), 6.12 inches (iPhone 16), 6.27 inches (iPhone 17, iPhone 18 Pro), 6.55 inches (iPhone Air), 6.86 inches (iPhone 18 Pro Max) or 7.58 inches (iPhone Duo inner folding display) diagonally. Actual viewable area is less.
3. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings.
4. Apple Intelligence is available with Siri and device language set to Chinese (Simplified), Chinese (Traditional), Danish, Dutch, English, French, German, Italian, Japanese, Korean, Norwegian, Portuguese, Spanish, Swedish, Turkish or Vietnamese. Some features may not be available in all regions or languages. Some devices may not be available in all regions. Siri AI is available in beta in iOS 27 and requires an Apple Intelligence–enabled device set to a supported language. Available in English to start. Siri AI will not be initially available in the EU on iOS. Certain Apple Intelligence features that rely on server-side models are subject to daily usage limits, including but not limited to Siri AI, Intelligent Photo Editing Tools, Image Playground and AFM 3 Cloud models in Shortcuts. Daily limits may vary by feature, request complexity, system demand, system policies and other factors. Expanded access to such features will be available for a fee in the future. Use of these features is subject to the Apple Intelligence terms and conditions. Learn more at apple.com/au/apple-intelligence.
5. Battery life claim refers to larger models. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/au/batteries and apple.com/au/iphone/battery for more information.