MacBook Air 13- and 15-inch laptops, now with the superfast M3 chip, perfect for AI. Lightweight, with all-day battery life and Liquid Retina display.
Mac and iPad deliver exceptional power, battery life and durability and are compatible with all the apps you need for your studies and your career.
A superpowerful chip. A superstar camera. A leap in battery life. A fast 5G connection. A pocket-size 4.7” design.
Apple Watch Series 10. Our thinnest watch with our biggest display. Health insights including sleep apnoea notifications. Our fastest-charging watch.
Compare specs for the latest Apple Watch models: Apple Watch Ultra 2, Apple Watch Series 10 and Apple Watch SE.
View all technical specifications for Apple Watch Series 10.
Apple 2030 is our plan to use recycled and renewable materials, clean electricity and low-carbon shipping to bring our net emissions to zero.
MacBook Pro with M3, M3 Pro and M3 Max chips. Up to 22 hours of battery life. The world’s best laptop display. Now in a new colour: Space Black.
iPhone 16 and iPhone 16 Plus. Built for Apple Intelligence. Camera Control. 48MP Fusion camera. Five vibrant colours. A18 chip.
iPhone 16 and iPhone 16 Pro lineups, Apple Watch Series 10, the new black titanium Apple Watch Ultra 2, and the new AirPods lineup arrived worldwide.
Get £35 – £325 off a new Apple Watch Series 10 when you trade in an Apple Watch. Buy now at apple.com.
Compare features and technical specifications for iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, iPhone 16 Plus, iPhone SE and many more.
View all technical specifications for iPhone 16 and iPhone 16 Plus.
Apple Watch Ultra 2. A new black titanium case. The most accurate GPS in a sports watch. And connectivity, health and safety features for every day.
iPhone 16 Pro and iPhone 16 with Apple Intelligence, Apple Watch Series 10, Apple Watch Ultra 2, AirPods 4, AirPods Max.
Get £35–£325 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. Buy now at apple.com.
Browse all movies, TV shows and more from Apple TV+. Watch all Apple Originals here and on the Apple TV app across your devices.
Review a comprehensive list of features and specifications for Logic Pro.
iPhone 15 or iPhone 15 Plus from only £29.12/mo. at 0% APR. Terms apply. Plus, trade in to lower your monthly payments.
iPhone 16 Pro or iPhone 16 Pro Max from only £41.62/mo. at 0% APR. Terms apply. Plus, trade in to lower your monthly payments.
View all technical specifications for Apple Watch Ultra 2.
iPhone 16 or iPhone 16 Plus from only £33.29/mo. at 0% APR. Terms apply. Plus, trade in to lower your monthly payments.
See all the technical specifications for the 14- and 16-inch MacBook Pro with the M3, M3 Pro and M3 Max chips.
Apple Watch SE has powerful connectivity, fitness, health and safety features, and is available in three case colours. It’s better value than ever.
Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Ultra 2, Apple Watch Series 10 and Apple Watch SE.
We’re taking action to address systemic racism by expanding opportunities for communities of color. Because an equitable world is a better world.
Compare MacBook Pro 14-in. (M3) with other laptops like MacBook Pro 14-in. (M3 Pro or M3 Max) and MacBook Pro 16-in. (M3 Pro or M3 Max). Find the one that’s...
Compare Mac mini (M2) with other desktops like Mac Studio (M2) and iMac 24-in (M3, two ports). Find the one that’s perfect for you.
Compare Mac Pro with other desktops like Mac Studio and Mac mini. Find the one that’s perfect for you.
Compare iMac 24-in (M3, two ports) with other desktops like iMac 24-in (M3, four ports) and Mac mini (M2). Find the one that’s perfect for you.