How do I find my strap size?

Apple Watch straps are available in a variety of styles and sizes. First, you’ll need to choose a case size and strap style to see which strap sizes are available with that combination. The strap you choose will specify the maximum and minimum wrist size. To get the correct strap size, we recommend that you precisely measure around your wrist. If you choose an Apple Watch with a Sport Band, first select your case size then select your strap size. Sport Bands only come with one size in the box. If you choose a Solo Loop strap, you’ll need to use the sizing guide to find your exact size. When you shop for Solo Loop straps, there are step-by-step instructions to help you measure your wrist using a printable tool or household objects so you can find the correct size.

How do I customise my Apple Watch?

You can pair any case with almost any strap in the Apple Watch Studio. Once you’ve created a combination you like, you can save it and then create others to compare.

What is the difference between GPS and GPS + Cellular?

The GPS + Cellular model allows you to stay connected to the people and information you care about with just your Apple Watch. With a data plan you can send and receive text messages, answer phone calls, receive notifications, and stream Apple Music and Apple Podcasts without needing your iPhone nearby. With the GPS model, you must be connected to your iPhone via Bluetooth or Wi-Fi to send and receive text messages, answer phone calls and receive notifications. The built-in GPS works independently of your iPhone for distance, pace and route mapping in workouts. Learn more about cellular and which networks support Apple Watch(opens in new window)

Which network providers support Apple Watch cellular service?

While service plans vary by network provider,* many offer free or special trials for Apple Watch. Contact your provider for more details. Learn more about which networks support Apple Watch(opens in new window) * Apple Watch GPS + Cellular does not support international roaming. But you’ll still be able to complete a call to emergency services almost anywhere in the world. Just press and hold the side button on Apple Watch Series 9 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) models and you’ll be connected to the help you need, even if you’re nowhere near your iPhone.

Which iPhone models are compatible with Apple Watch?

Apple Watch Ultra 2, Apple Watch Series 9 and Apple Watch SE require an iPhone Xs or later with iOS 17 or later. Apple Watch is only compatible with iPhone. Features are subject to change. Some features, applications and services may not be available in all regions or all languages. View complete list(opens in new window)

Is it easy to transfer my data and set up my new Apple Watch?

Whether you buy online or in an Apple Store, it’s easy to transfer your data and set up your new Apple Watch. Apple Watch content backs up automatically to your companion iPhone, so you can restore your Apple Watch from a backup. When you back up your iPhone, it includes your Apple Watch data. Discover all the amazing things your new Apple Watch can do with the help of an Apple Specialist. After your Apple Watch ships, you’ll receive an invitation to schedule a free one-to-one online session where you can cover the topics of your choice. To get the most out of your time, use our online guides to transfer your data to your new Apple Watch before your session. Learn how to set up and transfer data to your new Apple Watch(opens in new window)

What are my payment options?

Once you’ve selected your Apple Watch, you can choose to pay in full or spread the cost and pay monthly with financing for qualifying customers. We also accept Apple Pay, most credit and debit cards, PayPal and Apple Gift Cards. If you would like to pay monthly with financing, simply choose your product, add to your bag, and at checkout you will be able to learn more and apply. You can also get credit towards a new Apple Watch if you trade in your old one. If it’s not eligible for credit, we can recycle it for free. Not all payment options are available on all products. Learn more about payment options

How does Apple Trade In work?

Apple Trade In makes it easy to get credit toward the purchase of your next Apple Watch. Simply answer a few questions about your device. Based on what you tell us, we’ll provide an estimated trade-in value. If you pay monthly, we’ll apply the value as an instant credit to lower the monthly payments of your new Apple Watch. If you pay in full, we’ll credit your payment method after we receive your trade-in. If it’s not eligible for credit, you can recycle it for free. Once you accept the estimated trade-in value quote, we'll ship you a free, trade-in kit. When we receive your trade-in, we'll verify its condition and if everything checks out, your trade-in will be complete. If your device doesn’t match the condition you described, you’ll receive an email with next steps. If you paid in full and the value of your device was more than the cost of your new Apple Watch, you’ll receive an Apple Gift Card by email with the remaining amount. The online trade-in process generally takes 2-3 weeks. You can also trade your device in at an Apple Store at the point of purchase, however the trade-in value in store may be different from the estimated trade-in value you received online. Learn more about Apple Trade In (opens in new window)

What are my delivery options and when will I get my items?

Delivery estimates are based on item availability and the shipping option you choose. You’ll get a final delivery date after you place your order. Free next-day delivery is available for any in-stock items and free standard delivery on all orders. Or you can upgrade your shipping method for an additional charge. In selected areas, we offer same-day scheduled courier delivery on available in-stock items from an Apple Store. The two-hour delivery fee is £8. You’ll choose a delivery date and time during checkout. Subject to availability. Depending on your location, your order may be eligible for pickup at an Apple Store or can be collected from an Apple-authorised location like a newsagent or supermarket. For pickup, you’ll choose a pickup method, date and location during checkout. Orders placed through apple.comcan only be shipped within the country or region of purchase. Visit the online store of the location where you want your products delivered.

Can I return my Apple Watch?

Yes. If you change your mind and no longer wish to keep your Apple Watch, you have the option to return it to us. The returned Apple Watch must be in good condition and in the original packaging, which contains all accessories, manuals and instructions. Returns are subject to Apple’s Sales and Refunds Policy. Learn more about returns, refunds and exchanges(opens in new window)

New

Buy Apple Watch Series 9

Apple Watch Series 9 GPS, 41mm Midnight Aluminium Case with Midnight Solo Loop - Size 7

Apple Watch Series 9 GPS, 41mm (PRODUCT)RED Aluminium Case with (PRODUCT)RED Sport Band - M/L

Apple Watch Series 9 GPS + Cellular, 45mm (PRODUCT)RED Aluminium Case with (PRODUCT)RED Sport Band - M/L

Apple Watch Series 9 GPS + Cellular, 45mm Gold Stainless Steel Case with Clay Sport Band - M/L

Apple Watch Series 9 GPS, 45mm Silver Aluminium Case with Midnight Sport Band - XL

Apple Watch Series 9 GPS + Cellular, 41mm Silver Stainless Steel Case with Pride Edition Braided Solo Loop - Size 7

Apple Watch Series 9 GPS, 45mm Pink Aluminium Case with Light Pink Sport Band - S/M

Apple Watch Series 9 GPS, 41mm Starlight Aluminium Case with Cypress Solo Loop - Size 7

Apple Watch Series 9 GPS + Cellular, 41mm Gold Stainless Steel Case with Clay Sport Band - M/L

Apple Watch Series 9 GPS + Cellular, 41mm Starlight Aluminium Case with Midnight Solo Loop - Size 2

Apple Watch Series 9 GPS, 41mm Pink Aluminium Case with Black/Blue Nike Sport Loop

Apple Watch Series 9 GPS, 45mm Midnight Aluminium Case with Cypress Solo Loop - Size 10

Apple Watch Series 9 GPS + Cellular, 41mm Graphite Stainless Steel Case with Midnight Braided Solo Loop - Size 1

Apple Watch Series 9 GPS + Cellular, 45mm Midnight Aluminium Case with Light Pink Solo Loop - Size 7

Apple Watch Series 9 GPS, 45mm (PRODUCT)RED Aluminium Case with (PRODUCT)RED Sport Band - M/L

Apple Watch Series 9 GPS + Cellular, 45mm Pink Aluminium Case with Winter Blue Sport Loop

Apple Watch Series 9 GPS, 45mm Starlight Aluminium Case with Midnight Solo Loop - Size 9

Apple Watch Series 9 GPS, 41mm Silver Aluminium Case with Midnight Sport Band - M/L

Apple Watch Series 9 GPS + Cellular, 45mm Graphite Stainless Steel Case with Beige Braided Solo Loop - Size 12

Apple Watch Series 9 GPS + Cellular, 41mm Midnight Aluminium Case with Winter Blue Solo Loop - Size 9

Apple Watch Series 9 GPS + Cellular, 45mm Starlight Aluminium Case with Midnight Solo Loop - Size 12

Apple Watch Series 9 GPS + Cellular, 41mm (PRODUCT)RED Aluminium Case with (PRODUCT)RED Sport Band - S/M

Apple Watch Series 9 GPS + Cellular, 41mm Pink Aluminium Case with Cypress Sport Loop

Apple Watch Series 9 GPS + Cellular, 41mm Silver Aluminium Case with Black Unity Sport Band - M/L

Apple Watch Series 9 GPS + Cellular, 45mm Silver Stainless Steel Case with Evergreen Magnetic Link - M/L

Apple Watch Series 9 GPS + Cellular, 45mm Silver Aluminium Case with Pride Edition Sport Band - M/L

Frequently Asked Questions

Apple Watch straps are available in a variety of styles and sizes.

First, you’ll need to choose a case size and strap style to see which strap sizes are available with that combination. The strap you choose will specify the maximum and minimum wrist size. To get the correct strap size, we recommend that you precisely measure around your wrist.

If you choose an Apple Watch with a Sport Band, first select your case size then select your strap size. Sport Bands only come with one size in the box.

If you choose a Solo Loop strap, you’ll need to use the sizing guide to find your exact size. When you shop for Solo Loop straps, there are step-by-step instructions to help you measure your wrist using a printable tool or household objects so you can find the correct size.
You can pair any case with almost any strap in the Apple Watch Studio. Once you’ve created a combination you like, you can save it and then create others to compare.
The GPS + Cellular model allows you to stay connected to the people and information you care about with just your Apple Watch. With a data plan you can send and receive text messages, answer phone calls, receive notifications, and stream Apple Music and Apple Podcasts without needing your iPhone nearby.

With the GPS model, you must be connected to your iPhone via Bluetooth or Wi-Fi to send and receive text messages, answer phone calls and receive notifications. The built-in GPS works independently of your iPhone for distance, pace and route mapping in workouts.

Learn more about cellular and which networks support Apple Watch(opens in new window)
While service plans vary by network provider,* many offer free or special trials for Apple Watch. Contact your provider for more details.

Learn more about which networks support Apple Watch(opens in new window)

* Apple Watch GPS + Cellular does not support international roaming. But you’ll still be able to complete a call to emergency services almost anywhere in the world. Just press and hold the side button on Apple Watch Series 9 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) models and you’ll be connected to the help you need, even if you’re nowhere near your iPhone.
Apple Watch Ultra 2, Apple Watch Series 9 and Apple Watch SE require an iPhone Xs or later with iOS 17 or later. Apple Watch is only compatible with iPhone.

Features are subject to change. Some features, applications and services may not be available in all regions or all languages.
View complete list(opens in new window)
Whether you buy online or in an Apple Store, it’s easy to transfer your data and set up your new Apple Watch. Apple Watch content backs up automatically to your companion iPhone, so you can restore your Apple Watch from a backup. When you back up your iPhone, it includes your Apple Watch data.

Discover all the amazing things your new Apple Watch can do with the help of an Apple Specialist. After your Apple Watch ships, you’ll receive an invitation to schedule a free one-to-one online session where you can cover the topics of your choice. To get the most out of your time, use our online guides to transfer your data to your new Apple Watch before your session.

Learn how to set up and transfer data to your new Apple Watch(opens in new window)
Once you’ve selected your Apple Watch, you can choose to pay in full or spread the cost and pay monthly with financing for qualifying customers. We also accept Apple Pay, most credit and debit cards, PayPal and Apple Gift Cards.

If you would like to pay monthly with financing, simply choose your product, add to your bag, and at checkout you will be able to learn more and apply.

You can also get credit towards a new Apple Watch if you trade in your old one. If it’s not eligible for credit, we can recycle it for free.

Not all payment options are available on all products.

Learn more about payment options
Apple Trade In makes it easy to get credit toward the purchase of your next Apple Watch. Simply answer a few questions about your device. Based on what you tell us, we’ll provide an estimated trade-in value. If you pay monthly, we’ll apply the value as an instant credit to lower the monthly payments of your new Apple Watch. If you pay in full, we’ll credit your payment method after we receive your trade-in. If it’s not eligible for credit, you can recycle it for free.

Once you accept the estimated trade-in value quote, we'll ship you a free, trade-in kit. When we receive your trade-in, we'll verify its condition and if everything checks out, your trade-in will be complete. If your device doesn’t match the condition you described, you’ll receive an email with next steps. If you paid in full and the value of your device was more than the cost of your new Apple Watch, you’ll receive an Apple Gift Card by email with the remaining amount.

The online trade-in process generally takes 2-3 weeks.

You can also trade your device in at an Apple Store at the point of purchase, however the trade-in value in store may be different from the estimated trade-in value you received online.

Learn more about Apple Trade In (opens in new window)
Delivery estimates are based on item availability and the shipping option you choose. You’ll get a final delivery date after you place your order.

Free next-day delivery is available for any in-stock items and free standard delivery on all orders. Or you can upgrade your shipping method for an additional charge.

In selected areas, we offer same-day scheduled courier delivery on available in-stock items from an Apple Store. The two-hour delivery fee is £8. You’ll choose a delivery date and time during checkout. Subject to availability.

Depending on your location, your order may be eligible for pickup at an Apple Store or can be collected from an Apple-authorised location like a newsagent or supermarket. For pickup, you’ll choose a pickup method, date and location during checkout.

Orders placed through apple.comcan only be shipped within the country or region of purchase. Visit the online store of the location where you want your products delivered.
Yes. If you change your mind and no longer wish to keep your Apple Watch, you have the option to return it to us. The returned Apple Watch must be in good condition and in the original packaging, which contains all accessories, manuals and instructions. Returns are subject to Apple’s Sales and Refunds Policy.

Learn more about returns, refunds and exchanges(opens in new window)

Which Apple Watch is right for you?

Apple Watch SE

From £219

44mm or 40mm aluminium case size

Carbon-neutral combinations available¹

Retina display

Up to 1,000 nits

S8 SiP

Siri

Find iPhone

High and low heart rate notifications⁴

Irregular rhythm notifications⁵

Low cardio notifications

Cycle tracking⁷

Emergency SOS⁸

International Emergency Calling⁹

Fall Detection and Crash Detection⁸

Water resistant¹⁰

Swimproof

GPS

Available cellular connectivity¹³

Supports Family Setup (GPS + Cellular models)¹⁴

Connect family members who don’t have an iPhone

Up to 18 hours normal use¹⁵

Low Power Mode

New

Apple Watch Series 9

From £399

45mm or 41mm aluminium or stainless steel case size

Carbon-neutral combinations available¹

Always-On Retina display

Up to 2,000 nits

S9 SiP

Double tap gesture^{^}

Faster on-device Siri^{^}

Precision Finding for iPhone²

Blood Oxygen app³

ECG app⁴

High and low heart rate notifications⁴

Irregular rhythm notifications⁵

Low cardio notifications

Temperature sensing⁶

Cycle tracking with retrospective ovulation estimates⁷

Emergency SOS⁸

International Emergency Calling⁹

Fall Detection and Crash Detection⁸

Water resistant¹¹

Swimproof

GPS

Available cellular connectivity¹³

Supports Family Setup (GPS + Cellular models)¹⁴

Connect family members who don’t have an iPhone

Up to 18 hours normal use¹⁶

Up to 36 hours in Low Power Mode¹⁶

Fast charging¹⁷

New

Apple Watch Ultra 2

From £799

49mm titanium case size

Carbon-neutral combinations available¹

Always-On Retina display

Up to 3,000 nits

S9 SiP

Double tap gesture^{^}

Faster on-device Siri^{^}

Precision Finding for iPhone²

Blood Oxygen app³

ECG app⁴

High and low heart rate notifications⁴

Irregular rhythm notifications⁵

Low cardio notifications

Temperature sensing⁶

Cycle tracking with retrospective ovulation estimates⁷

Emergency SOS⁸

International Emergency Calling⁹

Fall Detection and Crash Detection⁸

Siren

Water resistant¹²

Swimproof

High-speed water sports

Recreational dive to 40m

Precision dual‑frequency GPS

Cellular connectivity¹³

Supports Family Setup (GPS + Cellular models)¹⁴

Connect family members who don’t have an iPhone

Up to 36 hours normal use¹⁸

Up to 72 hours in Low Power Mode¹⁸

Fast charging¹⁷

Tech Specs

Apple Watch Series 9

45mm or 41mm case sizes
Aluminum or stainless steel
Speaker
Microphone
Digital Crown with haptic feedback
Side button
Double tap gesture^
On-Device Siri^
Always-On Retina LTPO OLED display
Edge-to-edge display
Ion-X front glass (Aluminium cases)
Sapphire front crystal (Stainless steel cases)
Up to 2,000 nits
1 nit minimum brightness
S9 SiP with 64-bit dual-core processor
4-core Apple Neural Engine
64GB capacity
Blood oxygen sensor and app³
Electrical heart sensor and ECG app⁴
Third-generation optical heart sensor
High and low heart rate notifications⁴
Irregular rhythm notification⁵
Sleep stages
Temperature sensing⁶
Compass
Always-on altimeter
High-g accelerometer
- Up to 256 g-forces with Fall Detection and Crash Detection
- High dynamic range gyroscope
Ambient light sensor
Emergency SOS⁸
International emergency calling⁹
Crash Detection⁸
Fall Detection⁸
Water resistance 50m (swimproof)¹¹
Dust Resistance IP6X¹⁹
L1 GPS, GNSS, Galileo and BeiDou
LTE and UMTS¹³
Wi-Fi 4 (802.11n)
Bluetooth 5.3
2nd-generation Ultra Wideband UWB²⁰
Apple Pay
GymKit
Built-in rechargeable lithium-ion battery
Up to 18 hours¹⁶
Up to 36 hours in Low Power Mode¹⁶
USB-C magnetic fast-charging cable
Operational Temperature: 0°C to 35°C (32°F to 95°F)
Non-operational storage temperature: −20°C to 45°C (4°F to 113°F)
Relative Humidity: 5% to 90% non‑condensing
Operating Altitude: 0 m to 3,000 m (0 feet to 10,000 feet)

Dimensions

Height: 41mm
Width: 35mm
Depth: 10.7mm
Weight (Aluminum, GPS): 31.9g
Weight (Aluminum, GPS + Cellular): 32.1g
Weight (Stainless Steel): 42.3g

Height: 45mm
Width: 38mm
Depth: 10.7mm
Weight (Aluminum, GPS): 38.7g
Weight (Aluminum, GPS + Cellular): 39.0g
Weight (Stainless Steel): 51.5g

Get 3 months free when you buy an Apple Watch.°

Learn more Learn more about Apple Fitness+

* An approximation. Fees may vary over time.

** Trade-in values will vary based on the condition, year, and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied toward a qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply.

° Offer available to new subscribers who purchase an eligible device after 7 September 2022. £9.99/month after trial. Only one offer per Apple ID and only one offer per family if youʼre part of a Family Sharing group, regardless of the number of devices you or your family purchase. This offer is not available if you or your Family have previously subscribed to Apple Fitness+. Offer valid for three months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms (opens in new window) apply.

A subscription is required for Apple Fitness+.

Apple Fitness+ requires iPhone 8 or later with iOS 16.1 or later or Apple Watch Series 3 or later with watchOS 7.2 or later paired with iPhone 6s or later with iOS 14.3 or later.

Fitness app on Apple TV requires tvOS 14.3 or later.

Fitness app on iPad requires iPadOS 14.3 or later.

To get the newest features, make sure your devices are using the latest software versions.

^◊ AppleCare+ provides unlimited incidents of accidental damage protection. Each incident is subject to an excess fee.

^ Coming later this year.

Learn more at apple.com/uk/2030.
Requires an iPhone and Apple Watch with second-generation Ultra Wideband chip.
Blood Oxygen app measurements are not intended for medical use, including self-diagnosis or consultation with a doctor, and are only designed for general fitness and wellness purposes.
ECG app is available on Apple Watch Series 4 and later (excluding Apple Watch SE) and can generate an ECG similar to a single-lead electrocardiogram. Intended for use by people 22 years old and over.
Irregular rhythm notification requires the latest version of watchOS and iOS. It is not intended for use by people under 22 years old or those who have been previously diagnosed with atrial fibrillation (AF).
The temperature sensing feature is not a medical device and not intended for use in medical diagnosis, treatment or for any other medical purpose.
The Cycle Tracking app should not be used as a form of birth control. Data from the Cycle Tracking app should not be used to diagnose a health condition.
Emergency SOS requires a cellular connection or Wi-Fi calling with an internet connection from your Apple Watch or nearby iPhone.
The international emergency calling feature requires an Apple Watch Ultra 2 (Cellular), Apple Watch Series 9 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) model. For a list of supported countries and regions, see apple.com/uk/watchos/feature-availability.
Apple Watch SE has a water resistance rating of 50 metres under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch SE should not be used for scuba diving, waterskiing or other activities involving high-velocity water or submersion below shallow depth. Water resistance is not a permanent condition and can diminish overtime. For additional information, see support.apple.com/en-gb/HT205000.
Apple Watch Series 9 has a water resistance rating of 50 metres under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 9 should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth. Water resistance is not a permanent condition and can diminish over time. For additional information, see support.apple.com/en-gb/HT205000.
Apple Watch Ultra 2 has a water resistance rating of 100 metres under ISO standard 22810. It may be used for recreational scuba diving (with compatible third-party app from the App Store) to 40 metres and high-speed water sports. Apple Watch Ultra 2 should not be used for diving below 40 metres. Water resistance is not a permanent condition and can diminish over time. For additional information, see support.apple.com/en-gb/HT205000.
Wireless service plan required for cellular service. Contact your service provider for more details. Connection may vary based on network availability. Check apple.com/uk/watch/cellular(opens in new window) for participating service providers and eligibility. See support.apple.com/en-gb/HT207578(opens in new window) for additional setup instructions.
Not all features will be available if the Apple Watch is set up through Family Setup. Wireless service plan required for cellular service. Contact your service provider for more details. Check apple.com/uk/watch/cellular for participating network providers and eligibility.
All-day battery life is based on the following use: 90 time checks, 90 notifications, 45 minutes of app use, and a 60-minute workout with music playback from Apple Watch via Bluetooth, over the course of 18 hours; Apple Watch SE (2nd generation) (GPS) usage includes connection to iPhone via Bluetooth during the entire 18‑hour test; Apple Watch SE (2nd generation) (GPS + Cellular) usage includes a total of 4 hours of 4G LTE connection and 14 hours of connection to iPhone via Bluetooth over the course of 18 hours. Testing conducted by Apple in August 2022 using pre‑production Apple Watch SE (2nd generation) (GPS) and Apple Watch SE (2nd generation) (GPS + Cellular), each paired with an iPhone; all devices tested with pre‑release software. Battery life varies by use, configuration, mobile network, signal strength and many other factors; actual results will vary.
All-day battery life is based on the following use: 90 time checks, 90 notifications, 45 minutes of app use and a 60-minute workout with music playback from Apple Watch via Bluetooth, over the course of 18 hours; Apple Watch Series 9 (GPS) usage includes connection to iPhone via Bluetooth during the entire 18-hour test; Apple Watch Series 9 (GPS + Cellular) usage includes a total of 4 hours of 4G LTE connection and 14 hours of connection to iPhone via Bluetooth over the course of 18 hours. Battery life in Low Power Mode is based on the following use: 180 time checks, 180 notifications, 90 minutes of app use, and a 60-minute workout with music playback from Apple Watch via Bluetooth, over the course of 36 hours; Apple Watch Series 9 (GPS) usage includes connection to iPhone via Bluetooth during the entire 36-hour test; Apple Watch Series 9 (GPS + Cellular) usage includes on-demand 4G LTE connection and 28 hours of connection to iPhone via Bluetooth over the course of 36 hours. Testing conducted by Apple in August 2023 using pre-production Apple Watch Series 9 (GPS) and Apple Watch Series 9 (GPS + Cellular), each paired with an iPhone; all devices tested with pre-release software. Battery life varies by use, configuration, mobile network, signal strength and many other factors; actual results will vary.
Fast charging is compatible with Apple Watch Series 7 or later, including all Ultra models. It is not compatible with any Apple Watch SE model.
All-day battery life is based on the following use: 180 time checks, 180 notifications, 90 minutes of app use and a 60-minute workout with music playback from Apple Watch via Bluetooth, over the course of 36 hours; Apple Watch Ultra 2 (GPS + Cellular) usage includes a total of 8 hours of 4G LTE connection and 28 hours of connection to iPhone via Bluetooth over the course of 36 hours. Battery life in Low Power Mode is based on the following use: 360 time checks, 360 notifications, 180 minutes of app use and two 60-minute workouts with music playback from Apple Watch via Bluetooth, over the course of 72 hours; Apple Watch Ultra 2 (GPS + Cellular) usage includes on-demand 4G LTE connection and 60 hours of connection to iPhone via Bluetooth over the course of 72 hours. Testing conducted by Apple in August 2023 using pre-production Apple Watch Ultra 2 (GPS + Cellular) paired with an iPhone; all devices tested with pre-release software. Battery life varies by use, configuration, mobile network, signal strength and many other factors; actual results will vary.
Apple Watch Series 9 is rated IP6X dust resistant.
Ultra Wideband availability varies by region.

Apple Watch Ultra 2, Apple Watch Series 9 and Apple Watch SE require iPhone Xs or later with iOS 17 or later.

To learn more about wearing Apple Watch, getting a good fit, potential skin sensitivity, and proper care and cleaning, click here.

Images shown are for illustration purposes only.

Some straps are sold separately.

FineWoven and stainless steel straps are not water resistant.

A portion of the proceeds from every (PRODUCT)RED purchase goes to the Global Fund to fight AIDS and mitigate the impact of COVID-19 with (RED). See apple.com/uk/product-red(opens in new window) for more information.

Case and strap combinations can be made within collections (Apple Watch and Apple Watch Hermès) only.

Straps are subject to availability.

Features are subject to change. Some features, applications and services may not be available in all regions or all languages. View complete list.

^‡ Barclays Terms and Conditions
Important: Your delivery address and billing address must match to apply for financing.
Important: If you choose financing, the delivery date in bag and checkout may not apply. Your delivery date may be later due to the time required to process your financing application. When your application is approved, you will receive an email with the updated delivery date. Terms & Conditions.
If Barclays are unable to verify customers electronically, then Barclays may ask the customer to provide documentation to prove their identity. Apple Retail UK Limited acts as a broker and offers finance from a restricted range of finance providers. Barclays Partner Finance, which is a trading name of Clydesdale Financial Services Limited, a member of the Barclays Group. Clydesdale Financial Services Limited is authorised and regulated by the Financial Conduct Authority (Financial Services Register number: 311753). Registered in England. Registered No: 2901725. Registered office: 1 Churchill Place, London E14 5HP. Our Trading address: PO Box 2501, Cardiff CF23 0FP.
PayPal Credit Terms and Conditions
Subject to credit approval. Finance provided by PayPal Credit. Apple Retail UK Limited acts as a broker and offers finance from a restricted range of finance providers. PayPal Credit is a trading name of PayPal (Europe) S.à r.l et Cie, S.C.A., 22-24 Boulevard Royal L-2449, Luxembourg. If you apply and are approved for PayPal Credit, you can use the credit limit granted to pay for today’s purchase and future purchases up to your credit limit. Apple Store Instalments purchases qualify for 14.9% p.a for a fixed period depending on the length of the term selected.

^**** Consumer finance on the Apple Online Store is brokered by Apple Retail UK Limited, which acts as a credit broker and not the lender. Apple offers finance from a restricted range of finance providers and Barclays Partner Finance, which is a trading name of Clydesdale Financial Services Limited, a member of the Barclays Group. Clydesdale Financial Services Limited is authorised and regulated by the Financial Conduct Authority (Financial Services Register number: 311753). Registered in England. Registered no.: 2901725. Registered office: 1 Churchill Place, London E14 5HP. Subject to application and status. Full terms apply.
Barclays Partner Finance Eligibility Criteria apply. On the date of the application, applicants must be aged 18 or over. You must have lived permanently in the UK for the last three years (i.e. must provide three years of UK address history or up to the last three UK addresses). You must have a UK bank account from which direct debits can be taken, and a valid UK mobile number and email address are mandatory for applying for a finance application. If you do not have a valid email address, you will not be able to apply for the finance. You must not be subject to Bankruptcy or a Debt Relief Order (or Scottish equivalent). You must also be either in permanent employment, which provides regular sustainable income of at least £6,000 per year, self-employed (upon request you may need to provide proof of income, for example a recent bank statement and/or SA302), retired from regular employment (Barclays may need to see proof of your pension or income), or receiving certain Department for Work and Pensions benefits that provide regular sustainable income. For information: the credit check carried out will consider additional information relating to the performance of previous or existing commitments and any county court judgements.
Subject to application, financial circumstances and borrowing history.
Customers who are approved for finance on qualifying Apple Online Store for Consumer purchases between 3 August 2023 and 29 October 2023 will pay 0% (APR variable) for 12 months on a minimum order value of £399 including VAT, purchased with or without related Apple-branded accessories and software. For orders of 24 months, customers who are approved for finance will pay 4.9% (APR variable). For orders of 36 months, customers who are approved for finance will pay 14.9% (APR variable). Maximum order value is £50,000 including VAT. Third-party products may only be purchased in conjunction with the Apple hardware, but their value may not exceed one third of the total value of the financing. To receive consumer finance on the Apple Online Store, customers must make a qualifying purchase AND obtain the financial services provided by Barclays Partner Finance. The completed contract has to be received by Barclays Partner Finance no later than 10 days after the promotion has finished. Purchases on the Apple Store for Education or Business are not eligible for the Promotion. Apple reserves the right to modify these terms at any time.
Representative example: £1,200 purchase. Deposit £0. Annual rate of interest 4.9% p.a. Representative APR: 4.9% APR. Total amount of credit £1,200 paid over 24 months as 24 monthly payments of £52.53 at 4.9% p.a. Total amount payable £1,260.72.

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