Trade in. Upgrade. Save. It’s a win‑win‑win.

With Apple Trade In, you can get a great price for your current device and apply it towards a new one. And you can do it all online or at an Apple Store. If your device isn’t eligible for credit, we’ll recycle it for free. It’s a great deal for you and the planet.

Already started a trade-in? Check its status

Two easy ways to trade in.

Trade in your way — online or at an Apple Store. From getting an estimate to returning your device, we’ll help every step of the way.

All the reasons to trade in with Apple. Including one very big 🌍ne.

  • Easy in every way.

    Trade in online or at an Apple Store. Get credit toward a purchase or trade in for an Apple Gift Card. It’s all up to you.

  • Your privacy, protected.

    Whether you’re backing up, transferring or just erasing your personal data, we can show you how to handle it safely and securely.

  • Good for the planet.

    If your device is in good shape, we’ll help get it to a new owner. Or, if it’s seen better days, we can recycle it for free.

    Recycle your device

  • Green recycling logo.

    Doing more, using less. We’re using more recycled content in our products than ever before. And we’re recovering crucial materials from end-of-life devices to use again in new ones.

  • Green sketch drawing of Planet Earth.

    For a better future. By 2030, we aim to reduce our carbon footprint by using more recycled and renewable materials, clean energy and low-carbon shipping.

More questions? More answers.

  • You can trade in many different Apple devices for trade-in credit or an Apple Gift Card. If your device isn’t eligible for any trade-in value, you can still recycle it with Apple for free.
  • Yes, engraved Apple products are eligible for trade-in. If the device was engraved by Apple, its trade-in value won’t be impacted. However, third-party engraving may affect your device’s value.
  • If you’re currently a member of the iPhone Upgrade Programme and wish to remain in the programme, please do not proceed with Apple Trade In. After you upgrade and receive your new iPhone, we’ll arrange for you to trade in your old one.

    If you’re currently enrolled in the iPhone Upgrade Programme and continue with Apple Trade In, you will exit the programme and will be responsible for both your outstanding iPhone Upgrade Programme loan and the price of any new iPhone you purchase through Apple Trade In.

    Before proceeding with Apple Trade In, you can check your upgrade eligibility(opens in new window) or check if your device is enrolled in the iPhone Upgrade Programme(opens in new window).

    If you’re not yet participating in the iPhone Upgrade Programme, you can trade in your eligible device at an Apple Store for credit towards your subsequent purchase as part of the iPhone Upgrade Programme.
  • It depends on the device, model, manufacturer and condition. Answer a few questions accurately, and once we’ve received the device within the specified time frame and verified its condition, you’ll most likely receive the full amount of the estimated refund.

    Keep in mind that we need to receive your trade-in device within 14 days of when you receive your new device, and the condition of your trade-in needs to match what you told us.
  • Yes, the Apple Trade In programme is available on as well as in all our retail stores.

    A Specialist will evaluate your device on the spot, so the trade-in credit you get in the store may differ from the estimated trade-in value you received online if the condition doesn’t match what you described.
  • On your iPhone, Apple Watch or iPad, go to Settings > General and tap About. On Mac devices, click the  menu and go to About This Mac.

    If you’re still unable to locate it, there are a few other ways to find your serial number(opens in new window).

    You’ll need the serial number to see an accurate trade-in value for your iPhone, iPad, Mac or Apple Watch.
  • In some cases, you will be eligible to receive your trade-in value as an instant credit when you choose monthly payments, reducing the order total (the amount to be financed). If your trade-in value is close to the price of your new device, then the remaining amount due becomes too low to qualify for financing. You can continue your transaction by choosing to pay in full, and you’ll receive your trade-in value when the device is received and verified.
  • It depends on what you buy and how you pay for it.

    If you buy an iPhone, iPad, Mac or Apple Watch and pay in full, your credit will be applied to your original payment method, up to the total purchase price, after we receive your trade-in device and confirm that the condition matches what you have described. For any remaining amount, you’ll receive an Apple Gift Card by email.

    If you buy an iPhone with a trade-in and choose an eligible monthly payment option, your estimated trade-in credit will be applied directly to the purchase price of your new iPhone. Once we’ve received your trade-in device and confirmed that the condition matches what you described, there’s nothing more you need to do. If it doesn’t match, your original payment method will be charged the difference in value. In that case, we’ll work with you to confirm that you still want to proceed with the trade-in.
  • Generally it takes 2–3 weeks. Your trade-in device needs to be sent to us within 14 days of receiving your new device. The sooner we receive your trade-in, the sooner we can verify its condition and process your credit or gift card. It may take 3–5 business days for your credit to be processed.
  • Your trade-in estimate is valid for 14 days after you receive your new device. It’s important that we receive your trade-in within this time frame to ensure that you get the estimated value.
  • If you trade in online, follow these step-by-step instructions on how to prepare your device.

    Here’s what to do before you trade in your iPhone, iPad or iPod touch(opens in new window).
    Here’s what to do before you trade in your Mac(opens in new window).
    Here’s what to do before you trade in your Apple Watch(opens in new window).

    If you trade in at an Apple Store, you only need to back up your data to iCloud before you bring in your device.

    Here’s how to back up your iPhone, iPad or iPod touch to iCloud(opens in new window).
    Here’s how to back up your Mac to iCloud(opens in new window).
    Here’s how to back up your Apple Watch to iCloud(opens in new window).
  • To turn off Find My on your Apple device:
    1. Tap Settings.
    2. Tap iCloud.
    3. Sign in with your Apple ID, if necessary.
    4. Turn off Find My.
    If you don’t have your physical device, you can turn off Find My via iCloud(opens in new window).
  • Once you receive your new device, follow the instructions in the trade-in email or trade-in kit on how to transfer your personal data.
  • Yes. If you bought a new device online with a trade-in or you’re receiving an Apple Gift Card, you can track your status(opens in new window) at any time.
  • If you haven’t dropped off or shipped your device yet, you can cancel your trade-in by simply keeping your device.

    If you’ve already sent us your device, the trade-in can’t be cancelled. However, if you receive a lower revised trade-in value after we’ve inspected your device, you can choose to reject it.

    If you buy a new device online with a trade-in and return the new device, your trade-in will be cancelled automatically and in some cases it may not be possible to return your device.
  • If the condition of your device is different from what you described, we’ll provide a revised value.

    If the revised value is lower than the initial estimate, you can either accept or reject it. If you accept it, we’ll continue with the trade-in. If you paid monthly and received an instant credit, we’ll charge the difference in value to the provided payment method. If you paid in full, the revised amount will be credited to your original payment method (or in some cases, via bank transfer). If you reject it, we’ll cancel the trade-in and return your old device.

    If the revised value increases, we’ll automatically increase your trade-in credit.
  • Contact one of our Specialists via chat(opens in new window) or call 0800 048 0408.

  • Yes. Apple Trade In lets you recycle any Apple device at an Apple Store location and on for free. Items accepted for recycling include the device as well as batteries, cables, cases, monitors, packaging and more. Free recycling is available to our commercial, education and institutional customers. When we receive your device, it will be thoroughly inspected and assessed for reuse or recycling. Whether recycled or reused, all activities relating to the processing of your device will be managed in an environmentally responsible way.
  • Before you send us your device by post or drop it off at an Apple Store, make sure you have backed up your data. After saving your data, remove any personal data from the device you wish to recycle. You will no longer have access to the device after recycling it with Apple.

    If you are sending your old device by post, please note:
    Devices that contain batteries should be packed in compliance with all applicable laws, regulations and industry best practices, which typically include the guidelines below:

    • Do not send loose batteries.
    • Discharge the unit to less than 30%.
    • Do not send electronics that are disassembled into parts.
    • Do not send electronics with swollen, damaged or defective batteries.
    • For whole units, surround the product with at least 6 centimetres of suitable filler material, such as recycled or reused packaging, before placing it inside a corrugated box.
    • Send only one device per box.