Buy Apple TV 4K

Name: Apple TV 4K
Price: 199.0 USD

Wi-Fi with 64GB^Footnote 1 storage $199.00

Wi-Fi + Ethernet with 128GB^Footnote 1 storage $249.00

Get 3 months of Apple TV free when you buy an Apple TV 4K.^{Footnote ∆}

Apple TV promo displayed on Apple TV 4k, title: Ted Lasso, Jason Sudeikis smiling broadly, Juno Temple smiling with her hand on her hip, Brett Goldstein in a leather jacket, Hannah Waddingham with fist raised, Brendan Hunt holding a clipboard, cast fanned out on an oversized football, blue gradient background.

What’s in the Box

(HDMI and USB-C cables sold separately)

Apple TV 4K
Siri Remote^Footnote 2
Power cord

Overview

Apple TV 4K (3rd generation) brings the best of TV together with your favorite Apple devices and services — including FaceTime on TV.^Footnote 3 With 4K Dolby Vision, HDR10+, and Dolby Atmos, it delivers a truly cinematic experience to your screen.^Footnote 4 You can enjoy content from Apple TV, Apple Music, Apple Arcade, Apple Fitness+, and Photos, as well as Prime Video, Netflix, and Disney+, and live channels from Hulu, YouTube TV, and Sling TV.^Footnote 5
The included Siri Remote (3rd generation) with USB-C makes it easy to control Apple TV 4K using the touch-enabled clickpad or just your voice — and if it goes missing, you can find it fast with your iPhone.^Footnote 6 Apple TV 4K also works as a smart home hub, letting you connect and control all your favorite smart home accessories.^Footnote 7
Apple TV 4K (Wi-Fi) comes equipped with 64GB of storage, and Apple TV 4K (Wi-Fi + Ethernet) comes with 128GB of storage and Thread networking support.^Footnote 8

What you need

A TV with HD capability or better^Footnote 4
HDMI cable for HD streaming, or Dolby Vision–compatible HDMI cable for 4K HDR streaming
Buy
Wireless network or wired Ethernet (128GB model only)
Broadband internet connection (fees may apply)

◊ Apple Card Monthly Installments (ACMI) is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible products purchased at Apple Store locations, apple.com (Opens in a new window), the Apple Store app, or by calling 1-800-MY-APPLE, and is subject to credit approval and credit limit. See here for more information about eligible products. (Opens in a new window) Existing customers: See your Customer Agreement for your variable APR. As of July 1, 2026, the variable APR on new Apple Card accounts ranges from 17.49% to 27.74%. You must elect to use ACMI at checkout. If you buy an ACMI-eligible product with a one-time payment on Apple Card at checkout, that purchase is subject to your Apple Card’s variable APR, not the ACMI 0% APR. Taxes and shipping on items purchased using ACMI are subject to your Apple Card’s variable APR, not the ACMI 0% APR. In order to buy an iPhone with ACMI, you must select one of the following carriers (prepaid carrier plans are not supported): AT&T, T-Mobile, or Verizon. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time, subject to your carrier’s terms. ACMI is not available for purchases made at the following special storefronts or when using these discounts in-store at Apple: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government and Veterans and Military Purchase Programs; or on refurbished devices. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI is subject to change at any time for any reason, including but not limited to installment term lengths and eligible products. See the Apple Card Customer Agreement (Opens in a new window) for more information about ACMI.

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∆ New and qualified returning subscribers only. $12.99/month after free trial. Apple TV subscription does not include third-party branded subscription services or content available for rental or purchase in the Apple TV app. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices that you or your family purchase. This offer is not available if you or your family have previously accepted an Apple TV subscription three months free or one year free offer. Offer good for three months after eligible device is activated. Plan automatically renews until cancelled. Restrictions and other terms apply.
§ New subscribers only. $12.99/month after trial. Apple TV subscription does not include third-party branded subscription services or content available for rental or purchase in the Apple TV app. Plan automatically renews until cancelled. Terms apply.
± New and qualified returning subscribers only. $12.99/month after free trial. Apple TV subscription does not include third-party branded subscription services or content available for rental or purchase in the Apple TV app. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices that you or your family purchase. This offer is not available if you or your family have previously accepted an Apple TV subscription three months free or one year free offer. Offer good for three months after eligible device is activated. Plan automatically renews until cancelled. Restrictions and other terms apply.
† Financing available to qualified customers, subject to credit approval and credit limit, and requires you to select Apple Card Monthly Installments (ACMI) as your payment type at checkout at Apple. Financing terms vary by product. Taxes and shipping on items purchased using ACMI are subject to your card’s variable APR, not the ACMI 0% APR. ACMI is not available for purchases made at special storefronts or when using such special discounts in-store at Apple, except ACMI is available at the Education storefront and with the Education discount. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI is subject to change at any time for any reason, including but not limited to installment term lengths and eligible products. See the Apple Card Customer Agreement (Opens in a new window) for more information about ACMI.
1. 1GB = 1 billion bytes; actual formatted capacity less.
2. Siri Remote is compatible with Apple TV 4K and Apple TV HD.
3. Available on Apple TV 4K (2nd generation and later) running the latest operating system software.
4. Works with compatible content in supported apps on compatible devices. Not all content is available in 4K, HDR, HDR10+, or Dolby Vision. Not all content is available in 5.1 and 7.1 surround sound or Dolby Atmos audio. Playback quality will depend on hardware and internet connection.
5. Subscription may be required to access some content.
6. Requires Siri Remote (2nd generation and later) and iPhone running iOS 17.
7. Requires a HomeKit or Matter-enabled accessory. Smart home accessory sold separately.
8. Compatible with HomeKit- or Matter-enabled Thread accessories only. Thread-based accessories require a Thread-enabled home hub, such as Apple TV 4K, HomePod (2nd generation), HomePod mini, or a third-party Thread border router.
Services are not available in all countries or regions and are subject to change.