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UPDATE
macOS Catalina is available today
Features Apple Arcade on Mac, all-new entertainment apps and Sidecar, which expands Mac workspace with iPad.
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UPDATE
Final Cut Pro X update introduces new Metal engine for increased performance
Today, Apple updated Final Cut Pro X with a new Metal engine that delivers performance gains across a wide range of Mac systems and takes advantage of the tremendous power of the all-new Mac Pro. -
FEATURE
Students across Europe learn Swift to unlock new opportunities
This October, in classrooms across Europe celebrating EU Code Week, students of all ages are living proof that coding opens doors to opportunities never before possible. In Italy, at Milan’s Institute De Amicis, coding is the key. -
PHOTOS
Apple Antara opens its doors to Mexico City
Apple opened Apple Antara in Mexico today, welcoming thousands of customers in the vibrant Polanco district of Mexico City. -
UPDATE
Apple Antara opens Friday in Mexico City
Apple Antara opens Friday at 5 p.m. in the heart of Mexico City’s vibrant Polanco district. Opening amidst museums, cultural landmarks and premier shopping, the store will welcome customers through 23-foot-tall sliding glass doors. -
UPDATE
New version of the most popular iPad starts shipping tomorrow
The new seventh-generation iPad starts shipping on Wednesday, September 25 and will arrive in stores beginning later this week. Starting at just $329, the new iPad brings more screen area and support for the full-sized Smart Keyboard. -
UPDATE
Apple-launched China Clean Energy Fund invests in three wind farms
Apple and 10 of its suppliers in China will invest nearly $300 million by 2022 to develop projects totaling 1 GW of renewable energy. The three wind farms in Hunan and Hubei will generate approximately one-tenth of the anticipated project total. -
UPDATE
Apple’s new Mac Pro to be made in Texas
As part of its commitment to US economic growth, Apple today confirmed that its newly redesigned Mac Pro will be manufactured in Austin, Texas. -
PRESS RELEASE
Oprah’s Book Club starts a new chapter with Apple
Apple and Oprah Winfrey today announced Oprah’s Book Club will connect a community of readers worldwide around stories that truly matter by today’s most thought-provoking authors. -
PHOTOS
iPhone 11 Pro, iPhone 11 Pro Max, iPhone 11 and Apple Watch Series 5 arrive in stores
iPhone 11 Pro, iPhone 11 Pro Max, iPhone 11 and Apple Watch Series 5 went on sale at 8 a.m. local time on Friday, September 20 in stores around the world. -
PRESS RELEASE
Apple Fifth Avenue: The cube is back
Apple today previewed Apple Fifth Avenue, a reimagined space beneath one of New York City’s most recognized landmarks. Now double the size with a higher ceiling and more natural light, Apple Fifth Avenue is a brighter, more expansive space. -
UPDATE
iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max: The reviews are in
Reviewers and creators from around the world are weighing in on iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max. Here are some of their early reactions and images. -
PRESS RELEASE
Apple awards an additional $250 million to Corning
Apple today announced it is awarding $250 million from its Advanced Manufacturing Fund to Corning Incorporated, supplier of precision glass for iPhone, Apple Watch and iPad, building on the $200 million they received from the fund in May 2017. -
UPDATE
Apple Arcade: It’s time to play
When Apple Arcade launches on the App Store on September 19, players around the world will be introduced to games that have been years in the making. -
PHOTOS
Highlights from Apple’s keynote event
Photos of the exciting announcements from Apple’s September 10, 2019 event at Steve Jobs Theater. -
PRESS RELEASE
Apple Arcade invites you to play something extraordinary
Apple today announced that Apple Arcade will be available on the App Store on September 19, offering an all-new way to enjoy games. With a subscription to Apple Arcade users get unlimited access to the entire catalog of over 100 new games. -
PRESS RELEASE
Apple introduces dual camera iPhone 11
Apple today announced iPhone 11, delivering innovations that make the world’s most popular smartphone even more powerful and intuitive, improving the features people use the most throughout their day. -
PRESS RELEASE
iPhone 11 Pro and iPhone 11 Pro Max: the most powerful and advanced smartphones
Apple today announced iPhone 11 Pro and iPhone 11 Pro Max, a new pro line for iPhone that delivers advanced performance for users who wants the very best smartphone. -
PRESS RELEASE
Apple unveils Apple Watch Series 5
Apple today announced Apple Watch Series 5, debuting an Always-On Retina display that never sleeps, so it’s easy to see the time and other important information, without raising or tapping the display. -
UPDATE
Apple announces three groundbreaking health studies
Apple today announced three unprecedented medical studies, in partnership with leading academic and research institutions, that will reach more participants than has ever been possible. -
PRESS RELEASE
Apple introduces new version of the most popular iPad starting at $329
Apple today introduced a new seventh-generation iPad, bringing more screen area and support for the full-sized Smart Keyboard to its most popular, most affordable iPad model. The new iPad features a 10.2-inch Retina display and Apple Pencil support. -
PRESS RELEASE
Apple TV+ launches November 1, featuring all-new originals
Apple today announced Apple TV+, home for the world’s greatest storytellers, will launch November 1. Apple TV+ will offer a powerful and inspiring line-up of original shows, movies and documentaries.