Apple Digital Masters
Studio-quality sound. For everyone.
By working with the best possible masters we are able to offer our Apple Music and iTunes customers the highest possible quality audio. Our latest encoder can take advantage of every bit of the high-resolution masters that engineers are creating especially for us. The results, both for streaming and download, are virtually indistinguishable from the original 24 bit studio masters. In addition, Apple Music now offers lossless versions of these masters using the Apple Lossless Audio Codec (ALAC).