PRESS RELEASE September 13, 2000

Apple Delivers Advanced Radeon Graphics Card For Power Mac G4 and Power Mac G4 Cube

APPLE EXPO PARIS—September 13, 2000—Apple® today announced it is offering the Radeon graphics accelerator card as a build-to-order option on The Apple Store™ ( for all Power Mac™ G4 and Power Mac G4 Cube systems. Priced at an additional $100, the Radeon graphics card provides the most advanced 3D graphics processing available for the Macintosh®.
“Apple's new line of dual-processor Power Mac G4s and the all-new Power Mac G4 Cube provide creative professionals supercomputing performance and stunning design on the desktop,” said Phil Schiller, Apple's vice president of Worldwide Product Marketing. “The combination of the PowerPC G4 with Velocity Engine and the Radeon graphics card make both the G4 and G4 Cube incredible solutions for graphics applications and 3D games.”
Apple in July introduced the new dual-processor Power Mac G4 and all-new Power Mac G4 Cube, both of which feature the PowerPC G4 with Velocity Engine™, delivering supercomputing performance on the desktop. The new G4 is the first mainstream personal computer to come standard with dual processors. The Power Mac G4 Cube is an entirely new class of computer that delivers the performance of a Power Mac G4 in an eight-inch cube suspended in a stunning crystal-clear enclosure.
To perfectly complement the new G4 and G4 Cube, Apple also unveiled a completely new family of displays. The new displays include: the 17-inch (16-inch viewable) Apple Studio Display CRT; the 15-inch Apple Studio Display flat panel and the 22-inch Apple Cinema Display, the largest all-digital flat panel ever brought to market.
Pricing and Availability
The Radeon graphics card is available immediately for order through The Apple Store ( for all Power Mac G4 and Power Mac G4 Cube models for an additional $100. The addition of the Radeon graphics card means the G4 is available in more than 90,000 build-to-order configurations and the G4 Cube is available in over 2,000 configurations through The Apple Store.
Press Contacts:
Matt Hutchison
(408) 974-6877
Darren Ballegeer
Edelman Worldwide
(650) 968-4033 ext. 2735
Apple, the Apple logo, Apple Store, Macintosh, Power Mac and Velocity Engine are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.