PRESS RELEASE July 18, 2001

Apple Previews iDVD 2 for Mac OS X at Macworld Expo

Hollywood-style Menus Enhance World’s Easiest DVD Authoring Solution

MACWORLD EXPO, NEW YORK–July 18, 2001–Apple® today previewed iDVD 2 for Mac® OS X, bringing powerful motion video menus to the world’s easiest to use application for creating professional-looking DVDs that play in consumer DVD players. Following just months after Apple’s stunning unveiling of its SuperDrive™, a combination CD-RW/DVD-R drive, and iDVD software in January, iDVD 2 cements Apple’s leadership position in DVD authoring.
“In less than one hour, iDVD 2 users can now create a custom DVD with super-cool menus that rival anything coming out of Hollywood,” said Steve Jobs, Apple’s CEO. “iDVD 2, with Mac OS X and the new super-fast Power Mac G4s, gives users the ultimate DVD creation studio–right on their desk.”
To add motion video to the DVD’s menu buttons or background, users simply drag and drop iMovies™ or QuickTime® files into the iDVD 2 interface. iDVD 2 also allows users to:

• create DVDs based on Apple’s professionally-designed themes, featuring motion backgrounds and menus, that assist in the layout and organization of the DVD project;
• take advantage of Mac OS X’s multitasking power to simultaneously encode the DVD, even as the project is being built;
• create DVDs that include up to 90 minutes of material;
• create slide shows of their favorite digital photos, accompanied by music; and
• record DVDs with a single click on the Power Mac™ G4’s revolutionary SuperDrive combination CD-RW/DVD-R drive.

Pricing and Availability
iDVD 2 requires Mac OS X version 10.1 (available in September). iDVD 2 is expected to be available in September as an upgrade package for iDVD owners through Apple’s Mac OS Up-to-Date program for $19.95. Apple’s SuperDrive writes to standard 4.7GB DVD-R discs, available from The Apple Store® ( in packs of five for a suggested retail price of $49.95 (US). For a list of compatible DVD players, visit
Press Contacts:
Alicia Awbrey
(408) 974-0922
Natalie Sequeira
(408) 974-6877
Apple, the Apple logo, Macintosh, Mac, Mac OS, Apple Store, iMovie, Power Mac, QuickTime and SuperDrive are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.