PRESS RELEASE January 23, 2003

Media Alert

Apple to Kick Off "School Night at the Apple Store" on Wednesday, January 29

What:On Wednesday, January 29 from 6:30 p.m. to 7:30 p.m., Apple® will kick off its new "School Night at the Apple Store" initiative. Beginning February 4, schools can reserve their own School Night at a local Apple retail store. As part of each School Night, schools have a unique opportunity to celebrate student achievement with parents, teachers and students. Schools interested in having Apple host a School Night can go to www.apple.com/education/schoolnights.
At the kick-off on January 29, local teachers will discuss technology and education and feature student demonstrations of unique projects done on the Mac®, such as an iMovie™ created for a science class, an online book report set to music using Apple's new iLife™ software suite, or an iPhoto™ book created with digital photos from a class field trip.
When: Wednesday, January 29 from 6:30 p.m. to 7:30 p.m.
Where:The following Apple retail stores will host a School Night kick-off event on Wednesday, January 29 from 6:30 p.m. to 7:30 p.m.: CambridgeSide (Cambridge, MA), Lenox Square (Atlanta, GA), Palo Alto (Palo Alto, CA), Pasadena (Pasadena, CA), SoHo (New York, NY), Tysons Corner (McLean, VA), and Woodfield (Schaumburg, IL). For store locations, see www.apple.com/retail.
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.
Press Contacts:
Josh Morgan
Apple
(408) 974-7149
joshm@apple.com

Jane Rauckhorst
Apple
(408) 974-9950
jrauckhorst@apple.com
© 2003 Apple. All rights reserved. Apple, the Apple logo, Macintosh, Mac, Mac OS, iMovie, Apple Store, iLife and iPhoto are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.