PRESS RELEASE September 8, 2003

Apple Introduces New 20GB and 40GB iPods

Up to 10,000 Songs in Your Pocket

CUPERTINO, California—September 8, 2003—Apple® today announced new 20GB and 40GB models of its best-selling iPod™ digital music player. The new 40GB iPod holds up to 10,000 CD-quality songs (playing each song back-to-back takes a month) in a stunning enclosure that is lighter and thinner than two CDs. iPods are available in three models: a 10GB model for just $299 (US), the new 20GB model for $399 (US) and the new 40GB model for $499 (US); and offer the perfect combination of ease of use, storage capacity, audio performance and ultra-portable design.
“iPod is the best-selling digital music player and the ‘gold standard’ to which all portable music players are compared,” said Steve Jobs, Apple’s CEO. “The iPod and the iTunes Music Store offer music lovers an unbeatable combination that our competitors can't even come close to.”
iPod is the only portable music player with Apple’s patent pending Auto-Sync, an innovative feature that automatically downloads your entire digital music library onto iPod and keeps it up-to-date whenever the iPod is plugged into your Mac® or Windows PC using FireWire® or USB 2.0. The ultra-portable iPods are designed with a solid-state “no moving parts” navigation wheel and backlit buttons for precise, effortless navigation through thousands of songs; an elegant dock for easy syncing and charging with an audio line out for quick connection to a home stereo or powered speakers; an “On-The-Go” playlist so users can build a playlist right on their iPod; a customizable main menu so users can promote the features they use most often to their top level menu; and a rechargeable lithium-ion battery for more than eight hours of continuous music.
The iTunes® Music Store has sold over ten million songs since its launch just over four months ago and is the perfect companion to the iPod. Now listeners can easily find, purchase and download their music online with one click. Music purchased from the iTunes Music Store is downloaded right into Apple’s popular iTunes 4 digital music jukebox, where users can easily manage their music library, create playlists, burn custom CDs and easily download their entire music library into their iPods for on-the-go listening anywhere. The iTunes Music Store will be available to Windows users by the end of this year.
Pricing & Availability
New iPods for Mac and Windows PCs are available today for a suggested retail price of $299 (US) for the 10GB iPod, $399 (US) for the 20GB iPod and $499 (US) for the 40GB iPod through the Apple Store® ( ), Apple’s retail stores and Apple Authorized Resellers. Laser engraving is available for $19 (US) and can include two lines of text with up to 27 characters per line. The new iPods support high-speed syncing via USB 2.0 with Windows; a separate USB 2.0 cable, available at for $19 (US) is required.
All iPod models include earbud headphones, an Apple iPod power adapter, a FireWire cable and a 4-pin-to-6-pin iPod FireWire adapter. 20GB and 40GB iPod models also include the iPod Dock, carrying case and wired remote; these optional accessories can be ordered for 10GB iPod models through the Apple Store. iPod requires a Mac with FireWire port, Mac® OS X version 10.1.5 or later (Mac OS X v10.2 or later recommended) or a Windows PC with FireWire or USB 2.0 port, or Windows-certified FireWire or USB 2.0 card, Windows Me, Windows 2000, or Windows XP Home or Professional. A CD containing iTunes* for Mac OS X and MUSICMATCH Jukebox Plus 7.5 software is included with all iPod purchases.
*Some iPod features require a Mac and iTunes.
Press Contacts:
Lara Vacante
(408) 974-7142
Natalie Sequeira
(408) 974-6877
Apple, the Apple logo, Macintosh, Mac, Mac OS, iPod, FireWire and iTunes are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.