PRESS RELEASE September 16, 2003

Buy Keynote With Any New Mac & Get $50 Rebate

APPLE EXPO, PARIS—September 16, 2003—Apple® today announced that customers who purchase any new Macintosh® computer together with Keynote™, Apple’s new generation of presentation software, can save $50 (US) through an instant rebate at the time of purchase. This offer is available to customers worldwide starting today through December 27, 2003*.
“Keynote raises the bar for presentation software by making it easy for everyone to create elegant, sophisticated and powerful presentations,” said Rob Schoeben, Apple’s vice president of Applications Marketing. “Now everyone purchasing a new Mac can immediately start creating amazing presentations while saving money at the same time."
Built with Apple’s legendary ease of use, Keynote features Apple-designed themes, elegant typography and pro-quality graphics controls to give presentations, pitches and portfolios a dramatic look and feel. Keynote makes it easy to create impressive charts and tables instantly; build and animate objects or text and adjust their transparency; and use smooth 3D transitions for cinematic effects. Keynote takes full advantage of Mac® OS X version 10.2 “Jaguar” technologies such as OpenGL and Quartz™. Keynote also imports and exports PowerPoint, QuickTime® and PDF files to make it easy to share presentations cross-platform.
This offer is available to customers worldwide who purchase any new Mac® with Keynote through the Apple Store® (www.apple.com), at Apple’s retail stores and through Apple Authorized Resellers. All qualifying products must be purchased at the same time on the same invoice. Offer valid only while supplies last; for complete details of the terms and conditions, please visit www.apple.com/promo. Keynote is also sold separately through the Apple Store (www.apple.com), at Apple’s retail stores and through Apple Authorized Resellers for a suggested retail price of $99 (US).
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.
* Closing date of the rebate may vary by country. For further details, please visit www.apple.com/promo
Press Contacts:
Bill Evans
Apple
(408) 974-0610
bevans@apple.com
Lara Vacante
Apple
(408) 974-7142
larav@apple.com
Apple, the Apple logo, Mac, Mac OS, Macintosh, Power Mac, Keynote, Quartz, QuickTime and Apple Store are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.