iTunes Music Store Begins Countdown to 100 Million Songs

CUPERTINO, California—July 1, 2004—As the number of songs downloaded from Apple’s iTunes® Music Store crosses 95 million tomorrow, Apple® will begin the countdown to 100 million songs by giving away 50 special 20GB iPods—one to the purchaser of each 100,000th song downloaded between 95 million and 100 million songs. In addition, the person who downloads the 100 millionth song will receive a 17-inch PowerBook®, a 40GB iPod®, a gift certificate for 10,000 iTunes songs to create the ultimate music library for their iPod and the opportunity to create their own Celebrity Playlist to be published on the iTunes Music Store. All iTunes Music Store customers in the US, UK, France and Germany are eligible.

“As we approach the unprecedented milestone of 100 million legally downloaded songs, we want to thank our customers who have made the iTunes Music Store such a stunning success,” said Steve Jobs, Apple’s CEO. “iTunes is pulling even further ahead of its competitors, and it's all due to the wonderful customers we have.”

The iTunes Music Store is the world’s top online music service, with more than a 70 percent market share of legal downloads for singles and albums. iTunes will sell its 95 millionth song tomorrow, including over 1.5 million songs sold in the UK, France and Germany since iTunes was launched in Europe two weeks ago.

The iTunes Music Store in the US, UK, France and Germany offers an extensive music library of over 700,000 songs in each country. With Apple’s legendary ease-of-use, pioneering features, personal use rights and breakthrough pricing of just $0.99, €0.99 and £0.79, the iTunes Music Store is the best way for PC and Mac® users in the US, UK, France and Germany to legally discover, purchase and download music online. The iTunes Music Store in the US, UK, France and Germany gives users the ability to play songs on up to five personal computers, burn a song onto CDs an unlimited number of times, burn the same playlist up to seven times and listen to their music on an unlimited number of iPods.

The iTunes Music Store is available for free download and more information on the promotion can be found at www.apple.com/itunes.