Newsroom

When Apple Arcade launches on the App Store on September 19, players around the world will be introduced to games that have been years in the making.

Apple Arcade: It’s time to play

September 16, 2019

PHOTOS

Highlights from Apple’s keynote event

Photos of the exciting announcements from Apple’s September 10, 2019 event at Steve Jobs Theater.

Apple introduces dual camera iPhone 11

Apple today announced iPhone 11, delivering innovations that make the world’s most popular smartphone even more powerful and intuitive, improving the features people use the most throughout their day.

iPhone 11 Pro and iPhone 11 Pro Max: the most powerful and advanced smartphones

Apple today announced iPhone 11 Pro and iPhone 11 Pro Max, a new pro line for iPhone that delivers advanced performance for users who wants the very best smartphone.

Apple Arcade invites you to play something extraordinary

Apple today announced that Apple Arcade will be available on the App Store on September 19, offering an all-new way to enjoy games. With a subscription to Apple Arcade users get unlimited access to the entire catalog of over 100 new games.

Apple unveils Apple Watch Series 5

Apple today announced Apple Watch Series 5, debuting an Always-On Retina display that never sleeps, so it’s easy to see the time and other important information, without raising or tapping the display.

Apple announces three groundbreaking health studies

Apple today announced three unprecedented medical studies, in partnership with leading academic and research institutions, that will reach more participants than has ever been possible.

Apple introduces new version of the most popular iPad starting at $329

Apple today introduced a new seventh-generation iPad, bringing more screen area and support for the full-sized Smart Keyboard to its most popular, most affordable iPad model. The new iPad features a 10.2-inch Retina display and Apple Pencil support.

Apple TV+ launches November 1, featuring all-new originals

Apple today announced Apple TV+, home for the world’s greatest storytellers, will launch November 1. Apple TV+ will offer a powerful and inspiring line-up of original shows, movies and documentaries.

APPLE STATEMENT

A message about iOS security

September 6, 2019

Our product security teams around the world are constantly iterating to introduce new protections and patch vulnerabilities as soon as they’re found.

In the heart of the Marunouchi business district, Apple will open its newest and largest store in Japan across from the historic Tokyo Station this Saturday, September 7. Apple Marunouchi is Apple’s third store to open in Japan since last April.

Apple’s largest store in Japan opens Saturday in Tokyo

September 4, 2019

Apple today announced a new repair program, offering customers additional options for the most common out-of-warranty iPhone repairs. Independent repair businesses will receive Apple-genuine parts, tools, training and more.

Apple offers customers even more options for safe, reliable repairs

August 29, 2019

APPLE STATEMENT

Improving Siri’s privacy protections

August 28, 2019

At Apple, we believe privacy is a fundamental human right. We design our products to protect users’ personal data, and we are constantly working to strengthen those protections. Our goal with Siri, the pioneering intelligent assistant, is to provide the best experience for our customers while vigilantly protecting their privacy.

Apple Card, a new kind of credit card created by Apple and designed to help customers lead a healthier financial life, is available in the US starting today. Customers can apply for Apple Card through the Wallet app on iPhone in minutes.

Apple Card launches today for all US customers

August 20, 2019

Ahead of the 103rd anniversary of the US National Park Service, Apple today introduced new ways customers can enjoy and support America’s parks, including an Apple Pay donation program, an Apple Watch Activity Challenge and special content and collections on Apple Music, Apple Podcasts and more.

Apple celebrates America’s national parks this August

August 19, 2019

Maccor is one of 9,000 American suppliers that Apple spent a collective $60 billion with in 2018, which supports 450,000 jobs. Altogether, Apple is responsible for creating and supporting 2.4 million US jobs across all 50 states.

Apple’s US job footprint grows to 2.4 million

August 15, 2019

In the coming school year, more than 100,000 college students will enjoy the ease and convenience of carrying their student IDs on iPhone and Apple Watch including Clemson University, Georgetown University, University of Tennessee and more.

Apple brings contactless student IDs on iPhone and Apple Watch to more schools

August 13, 2019

FEATURE

Searching for gold with habitat restoration in mind

August 13, 2019

In the Alaska-Yukon region, salmon is as precious as gold. There are hundreds of small and large placer mining operations in Alaska actively producing gold in the US.

FEATURE

Creativity and community come together at Apple’s Teacher Coding Academies

August 7, 2019

Educators from nearly 70 education institutions attended the first cohort of Teacher Coding Academies in Houston, Austin, Boise, Nashville and Columbus.