iPhone 6 is here.

Now available at the Apple Retail Store on a first-come, first-served basis.*
You can also buy online and have it waiting at the store, or get it shipped directly to you for free.

We offer iPhone with or without a carrier plan.

You can buy iPhone with a contract and carrier discount, with a plan that lets you upgrade your iPhone more often, or with a pre-paid plan.
Check upgrade eligibility

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We’ll help you save on your new iPhone.

Get credit when you recycle your eligible iPhone, iPad, or select smartphone from another manufacturer.**
Learn more

We’ll set it up for you.

Whether you’re buying a new iPhone, upgrading from your current iPhone, or switching to iPhone, we’ll transfer contacts from your old device, set up your email, and get you started with iCloud. We can also help you browse and download apps from the App Store. So your iPhone will be set up and ready to use before you leave the store.

We make it easy to switch to iPhone. Learn more

What to bring when activating iPhone in the store.

  1. 1

    Your current mobile phone.

    If you’re upgrading from another iPhone, remember to back up your data to your computer or iCloud. You’ll also want to take note of your Apple ID.

  2. 2

    Your carrier information.

    If you currently have a wireless account, be sure to bring along your password, Social Security number, and any other relevant account information.

  3. 3

    Two forms of identification.

    You’ll need valid primary and secondary IDs, and the first and last names on both must match.
    View acceptable forms of ID