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Press Release October 13, 2021

Apple TV+ orders “Shrinking” from star and executive producer Jason Segel

Emmy Award-winning “Ted Lasso” co-creator Bill Lawrence and star, writer and co-executive producer Brett Goldstein to write and executive produce new comedy series alongside Segel
Jason Segel will star and executive produce “Shrinking,” a 10-episode comedy series.

Apple TV+ today announced a series order for “Shrinking,” a 10-episode comedy series that will star Jason Segel, who also serves as writer and executive producer alongside Emmy Award winners Bill Lawrence and Brett Goldstein. The news was announced on the heels of the season two finale of Apple’s Emmy, SAG, Critics Choice and WGA Award-winning global hit phenomenon “Ted Lasso.”

“Shrinking” follows a grieving therapist (played by Segel) who starts to break the rules and tell his clients exactly what he thinks. Ignoring his training and ethics, he finds himself making huge, tumultuous changes to people’s lives … including his own.

The new series will be produced by Warner Bros. Television, where Lawrence is under an overall deal, and Lawrence’s Doozer Productions. Segel, Lawrence and Goldstein all serve as writers and executive producers, Jeff Ingold is an executive producer, and Liza Katzer is a co-executive producer.

“Shrinking” marks the second Apple Original starring Segel, who is next set to star in Apple Original Films’ highly anticipated “The Sky is Everywhere,” based on the best-selling YA Novel of the same name. It also marks the third partnership for Apple, Lawrence and Warner Bros. Television, alongside “Ted Lasso” and the recently announced series order for “Bad Monkey.” Goldstein currently stars and serves as writer and co-executive producer on “Ted Lasso,” which recently broke records as the most-nominated freshman comedy in Emmy history, and landed a total of seven Emmy Awards, including Outstanding Supporting Actor in a Comedy Series for Goldstein and Outstanding Comedy Series.

The series will join a growing offering of hit and award-winning comedy series on Apple TV+ including “Schmigadoon!,” “Physical,” “Dickinson,” “Mythic Quest,” “Central Park” and the upcoming limited series, “The Shrink Next Door.”

Apple TV+ offers premium, compelling drama and comedy series, feature films, groundbreaking documentaries, and kids and family entertainment, and is available to watch across all your favorite screens. After its launch on November 1, 2019, Apple TV+ became the first all-original streaming service to launch around the world, and has premiered more original hits and received more award recognitions, faster than any other streaming service in its debut. To date, Apple Original films, documentaries, and series have been honored with 154 wins and 523 awards nominations.

About Apple TV+

Apple TV+ is available on the Apple TV app in over 100 countries and regions, on over 1 billion screens, including iPhone, iPad, Apple TV, Mac, popular smart TVs from Samsung, LG, Sony, VIZIO, TCL and others, Roku and Amazon Fire TV devices, Chromecast with Google TV, PlayStation and Xbox gaming consoles, and at tv.apple.com, for $4.99 per month with a seven-day free trial. For a limited time, customers who purchase and activate a new iPhone, iPad, Apple TV, Mac or iPod touch can enjoy three months of Apple TV+ for free.*

For more information, visit apple.com/tvpr and see the full list of supported devices

*Special offer is good for three months after the first activation of the eligible device. One offer per Family Sharing group. Plans automatically renew until cancelled. Other restrictions and terms apply; visit apple.com/promo for more information.

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