Apple Magic Keyboard, Magic Mouse 2, Magic Trackpad 2. Redesigned to be fully rechargeable and even more of a joy to use.
iOS 18 is now available, making iPhone more personal and capable than ever.
iOS 18 brings deeper customisation, new ways to connect, easier-to-find photos and support for Apple Intelligence.
Apple 2030 is our plan to use recycled and renewable materials, clean electricity and low-carbon shipping to bring our net emissions to zero.
Compare features and technical specifications for iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, iPhone 16 Plus, iPhone SE and many more.
View all technical specifications for iPad mini.
View all technical specifications for iPad (10th generation).
View all technical specifications for iPhone 16 and iPhone 16 Plus.
View all technical specifications for iPhone 15 and iPhone 15 Plus.
View all technical specifications for iPhone 14 and iPhone 14 Plus.
Apple Watch Series 10. Our thinnest watch with our biggest display. Health insights including sleep apnoea notifications. Our fastest-charging watch.
View all technical specifications for iPhone SE.
View all technical specifications for iPhone 16 Pro and iPhone 16 Pro Max.
Apple today announced iPhone 16 and iPhone 16 Plus, designed specifically for Apple Intelligence, an easy-to-use personal intelligence system.
https://www.apple.com/uk/newsroom/2024/09/apple-introduces-iphone-16-and-iphone-16-plus/
Apple today introduced iPhone 16 Pro and iPhone 16 Pro Max, featuring Apple Intelligence and innovative pro camera features.
https://www.apple.com/uk/newsroom/2024/09/apple-debuts-iphone-16-pro-and-iphone-16-pro-max/
Trade in your eligible Mac for credit towards a new 13-inch or 15-inch MacBook Air laptop. Select a model or customise your own. Buy now at apple.com.
iPhone SE from only £17.87/mo. at 0% APR. Terms apply. Plus, trade in to lower your monthly payments.
Get £30–£645 off a new iPhone 16 or iPhone 16 Plus when you trade in an iPhone 8 or newer. 0% financing available. Buy now with free shipping.
Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Ultra 2, Apple Watch Series 10 and Apple Watch SE.
iPhone 14 or iPhone 14 Plus from only £24.95/mo. at 0% APR. Terms apply. Plus, trade in to lower your monthly payments.
Get £30–£645 off iPhone 16 Pro or iPhone 16 Pro Max when you trade in an iPhone 8 or newer. 0% financing available. Buy now with free shipping.
Get a new Mac mini with M2 chip from only £0 per month. Select a model or customise your own. Buy now at apple.com.
Get £35–£325 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. Buy now at apple.com.
Get £35–£325 off a new Apple Watch SE when you trade in an Apple Watch. Buy now at apple.com.
Get £35 – £325 off a new Apple Watch Hermès Series 10 when you trade in an Apple Watch. Buy now at apple.com.
Get £35 – £325 off a new Apple Watch Series 10 when you trade in an Apple Watch. Buy now at apple.com.
Trade in your iPhone, iPad, Mac, Watch, or any other device for credit toward a new one, or recycle it responsibly for free with Apple Trade In.
Get a new MacBook Pro from only £0 per month. Select a model or customise your own. Buy now at apple.com.
Designed for Apple Intelligence. Discover the new iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16 and iPhone 16 Plus.
Get £35 – £325 off a new Apple Watch Hermès Ultra 2 when you trade in an Apple Watch. Buy now at apple.com.
https://www.apple.com/uk/shop/buy-watch/apple-watch-hermes-ultra