Compare features and technical specifications for iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, iPhone 17, iPhone 17e and many more.

https://www.apple.com/uk/iphone/compare/

Apple 2030 is our plan to cut emissions with recycled materials, renewable energy, lower-carbon transport, and balancing the rest with carbon credits.

https://www.apple.com/uk/environment/

Get £30 – £255 off a new Apple Watch Ultra 3 when you trade in an Apple Watch. Buy now at apple.com.

https://www.apple.com/uk/shop/buy-watch/apple-watch-ultra

Get £30 – £255 off a new Apple Watch Series 11 when you trade in an Apple Watch. Buy now at apple.com.

https://www.apple.com/uk/shop/buy-watch/apple-watch

Compare specs for the latest Apple Watch models: Apple Watch Ultra 3, Apple Watch Series 11 and Apple Watch SE 3.

https://www.apple.com/uk/watch/compare/

Get £30 – £255 off a new Apple Watch SE 3 when you trade in an Apple Watch. Buy now at apple.com.

https://www.apple.com/uk/shop/buy-watch/apple-watch-se

Use the site map to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch and more.

https://www.apple.com/uk/sitemap/

Apple Watch Ultra 3 is the ultimate sports and adventure watch with a 49mm titanium case, built-in GPS + Cellular, and new satellite communications.

https://www.apple.com/uk/apple-watch-ultra-3/

Apple empowers your health with intuitive features backed by science. Get helpful insights. Every health feature is designed to protect your privacy.

https://www.apple.com/uk/health/

Explore built-in accessibility features to help you create, connect and do what you love, your way.

https://www.apple.com/uk/accessibility/features/

With the 2027 software releases coming this autumn, Apple is bringing powerful new features to services users.

https://www.apple.com/uk/newsroom/2026/06/apple-unveils-innovative-features-and-intelligence-experiences-across-services/

Apple introduces Siri AI, a profoundly more capable and personal assistant powered by Apple Intelligence, with personal context, world knowledge, and on-scr...

https://www.apple.com/uk/newsroom/2026/06/apple-introduces-siri-ai-a-profoundly-more-capable-and-personal-assistant/

Apple’s 2024 Environmental Progress Report shows the company has reduced its greenhouse gas emissions by more than 55 percent since 2015.

https://www.apple.com/uk/newsroom/2024/04/apple-cuts-greenhouse-emissions-in-half/

Already carbon neutral for its operations, Apple is unveiling a roadmap to achieve zero carbon for its supply chain and products by 2030.

https://www.apple.com/uk/newsroom/2020/07/apple-commits-to-be-100-percent-carbon-neutral-for-its-supply-chain-and-products-by-2030/

, such as atrial fibrillation (AF): the Irregular Rhythm Notification Feature (IRNF) and the ECG app. On Apple Watch Series 1 or later, the IRNF analyses pu...

https://www.apple.com/uk/healthcare/docs/site/Apple_Watch_Arrhythmia_Detection.pdf