Find out where you can buy an iPhone, how you can prepare for your iPhone arriving, how to activate your iPhone and how to transfer your numbers.
Find out more about a variety of services that make apple.com the ideal place for you to purchase items to give as gifts to family and friends.
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Find out what your order status message means, view or change your current orders, and find out what you can do on the self service website.
Shopping on the Apple Site is better when you have an Apple account. Learn how to create your Apple ID, how to manage your account and much more.
Shopping on the Apple Site lets you take advantage of exclusive features such as iPod engraving, Mac customisation and certified refurbished products.
Shipping is free on all orders. Find out more about everything you need to know about delivery, pickup and managing your order.
Find out how you can return an item, how long the refund process takes, what to do if your invoice is not with your order, and much more.
The new iPad Air has an all-screen design, 10.9″ display, M1 chip, Centre Stage, works with Apple Pencil and Magic Keyboard, and comes in five colours.
Apple Magic Keyboard, Magic Mouse 2, Magic Trackpad 2. Redesigned to be fully rechargeable and even more of a joy to use.
Compare resolution, size, weight, performance, battery life and storage of iPad Pro, iPad Air, iPad and iPad mini models.
The new iPad Pro has the M2 chip, 12.9-inch Liquid Retina XDR display, 11-inch Liquid Retina display, Wi‑Fi 6E, 5G and support for Apple Pencil hover.
AirPods Pro (2nd generation) — Adaptive Audio, up to 2x more Active Noise Cancellation, Transparency mode and Personalised Spatial Audio.
MacBook Air 13- and 15-inch laptops, now with the superfast M3 chip, perfect for AI. Lightweight, with all-day battery life and Liquid Retina display.
Apple Pencil is the standard for drawing, note-taking and marking up documents. Intuitive, precise and magical.
The 27-inch 5K Retina Studio Display is the perfect Mac creative partner — with a 12MP Ultra Wide camera, three studio-quality mics and six speakers.
AirPods (3rd generation). Personalised Spatial Audio, Adaptive EQ, longer battery life, and sweat and water resistance.
View all technical specifications for Apple Watch Series 9.
Our most capable chip in a smartwatch ever. A magical way to interact with your Apple Watch. And a display that’s twice as bright.
View all technical specifications for iPad (10th generation).
AirPods Max combine high-fidelity audio with industry-leading Active Noise Cancellation, Adaptive EQ, spatial audio and free engraving.
See all technical specifications for the 13- and 15-inch MacBook Air with M3 chip and the 13-inch MacBook Air with M2 chip.
View all technical specifications for iPad mini.
View all technical specifications for iPad Air.
View all technical specifications for iPad (9th generation).
View the tech specs for Apple TV 4K and the Siri Remote — including size, weight, capacity, ports and more.
Supercharged by the M2 or M2 Pro chip, Mac mini has a wide array of ports and Wi-Fi 6E for a phenomenal desktop experience.
iPhone SE from only £17.87/mo. at 0% APR. Terms apply. Plus, trade in to lower your monthly payments.
See all the technical specifications for the 14- and 16-inch MacBook Pro with the M3, M3 Pro and M3 Max chips.