Find out how to use match types with the keywords and negative keywords for ads on the App Store.
https://ads.apple.com/app-store/help/keywords/0059-understand-keyword-match-types
Learn about the supported Workbench ad types and ad formats for Google Ad Manager for publishers.
Find out what your order status message means, view or change your current orders, and find out what you can do on the self service website.
Understand how to adjust your Apple Ads Basic monthly budget, CPI, or the countries and regions where your app promotion runs.
https://ads.apple.com/app-store/help/apple-ads-basic/0068-make-changes-to-basic-app-promotions
Learn about the type of content that is unacceptable or prohibited in ads on Apple News.
Learn about the type of content that is unacceptable or prohibited in ads on Apple News.
Get help determining max CPT bids for App Store campaigns, and learn how to change ad group or keyword bids and edit bids in bulk.
https://ads.apple.com/app-store/help/bids-and-budget/0062-set-and-adjust-bids
See how you can focus App Store campaigns on specific customer types, demographics, devices, and locations.
https://ads.apple.com/app-store/help/ad-groups/0021-modify-audience-settings
Learn how to check App Store Today tab ad approval status and monitor ad performance in your Apple Ads account.
https://ads.apple.com/app-store/help/ads/0085-manage-today-tab-ads
Learn about line settings for ads on Apple News for publishers, including line type, line priority, and takeovers.
https://ads.apple.com/apple-news/publishers/help/workbench-setup/0013-line-settings
Review the three types of reporting available in your Apple Ads account, along with definitions of report metrics and terms.
https://ads.apple.com/app-store/help/reporting/0023-reporting-options-and-definitions
iPad keyboards provide a great typing experience, full-size keyboard, and durable protection for your iPad.
Find out how to use campaign scheduling to control the start and stop dates of your campaigns on the App Store.
https://ads.apple.com/app-store/help/campaigns/0080-schedule-campaigns
We’re taking action to address systemic racism by expanding opportunities for communities of color. Because an equitable world is a better world.
Get details on the currencies and payment methods supported by ads on the App Store, how to change a credit card in your account, and how billing works.
https://ads.apple.com/app-store/help/get-started/0030-set-your-payment-method
Apple’s app development curriculum makes it easy for anyone to teach and learn code. Discover free resources and lessons for developing apps in Swift.
Learn how to read the Apple Ads Charts dashboard to view ad group, keyword, and country and region performance as charts or tables.
https://ads.apple.com/app-store/help/reporting/0025-use-the-charts-dashboard
Apple is committed to supporting emerging leaders conducting world-class research to make the world a better place.
Today, Apple TV was recognized with 15 nominations across nine programs for the 2026 BAFTA Television Awards.
Learn how to handle App Store Today tab ad creation issues in Apple Ads, and what to do if your ad is rejected or placed on hold.
https://ads.apple.com/app-store/help/ads/0087-today-tab-ads-troubleshooting
Education moves everyone forward. Our partnerships around the world help enable people to have greater access to education.
Get a walkthrough of the dashboards in your account for ads on the App Store, and learn the actions you can take on each to manage your campaigns.
https://ads.apple.com/app-store/help/get-started/0013-understand-dashboards-and-settings
With iPad Pro and Apple Pencil, Dr. Sathya Gopalakrishnan inspires students to lead environmental change for a sustainable future.
https://www.apple.com/education/higher-education/success-stories/sathya-gopalakrishnan/
See how Isaac Alferos is using Mac, iPad, and iPhone to drive impactful policy change in higher education.
https://www.apple.com/education/college-students/success-stories/alferos/
Learn how to choose and add keywords and use bulk keyword upload and editing for ads on the App Store.
https://ads.apple.com/app-store/help/keywords/0014-add-and-manage-keywords
Learn how students at D’Incao Instituto de Ensino are taking issues like climate change and social justice into their own hands with Apple technology.
Learn how to manage your account profile, change sign-in and contact info, and view notifications within your account for ads on the App Store.
https://ads.apple.com/app-store/help/get-started/0009-manage-account-preferences
Learn about the groups innovating new ways to lead our organization.
https://www.apple.com/careers/us/work-at-apple/teams/corporate-functions.html
Learn how publishers can create an ad campaign on Apple News using Workbench.
https://ads.apple.com/apple-news/publishers/help/campaign-management/0018-create-campaign
Shop the latest Apple Watch bands and change up your look. Choose from a variety of colors, materials, and styles. Buy now at apple.com.