Apple Intelligence is personal intelligence for the things you do every day. Built into iPhone, iPad and Mac with groundbreaking privacy.
Use the site map to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch and more.
Apple today introduced iPhone 16 Pro and iPhone 16 Pro Max, featuring Apple Intelligence and innovative pro camera features.
https://www.apple.com/uk/newsroom/2024/09/apple-debuts-iphone-16-pro-and-iphone-16-pro-max/
Apple today announced iPhone 16 and iPhone 16 Plus, designed specifically for Apple Intelligence, an easy-to-use personal intelligence system.
https://www.apple.com/uk/newsroom/2024/09/apple-introduces-iphone-16-and-iphone-16-plus/
Stream millions of songs in Spatial Audio with Dolby Atmos. Available online and offline, always ad‑free. Start listening for free today.
Easily locate your Apple devices, items with an AirTag, compatible third-party products, and friends and family — all with the Find My app.
See how these companies use our powerful tools with third-party applications for a seamless post-production experience.
The way your Apple products are made is a reflection of our values. Values that include the people in our supply chain and the planet.
We’re taking action to address systemic racism by expanding opportunities for communities of color. Because an equitable world is a better world.
Tour MacBook Air and MacBook Pro to find the perfect laptop, and learn about Apple education savings and more.
https://www.apple.com/uk/today/event/spotlight-find-the-right-mac/7237075204529574656/?sn=R762
Apple today announced the new MacBook Air with the powerful M3 chip, taking its power-efficient performance and portability to a new level.
Apple today announced the redesigned 11-inch and all-new 13-inch iPad Air, supercharged by the M2 chip.
Apple’s 2024 Environmental Progress Report shows the company has reduced its greenhouse gas emissions by more than 55 percent since 2015.
https://www.apple.com/uk/newsroom/2024/04/apple-cuts-greenhouse-emissions-in-half/
Work on all your projects at once with apps that run faster. Finish that email you started on your iPhone, without charging all day. Mac does that.
SAP, the market leader in enterprise application software, gives employees the choice to work on Mac because Mac unleashes their full potential.
https://www.apple.com/uk/business/enterprise/success-stories/tech/sap/
Read the success stories of how small businesses use Apple technology to optimise and scale up seamlessly and securely.
https://www.apple.com/uk/business/small-business/success-stories/
or its appointed agents), who distribute, sell and administer this Policy and who handle claims and complaints on AIG’s behalf. 1.5. “Apple Authorised Servi...