Capable. Colorful. In captivating combinations.

Fitness

Track all your daily activity. Measure your favorite workouts. And take your training even further with Apple Fitness+.footnote¹

Connectivity

With GPS + Cellular models, you can call and stream without an iPhone.footnote² And you can use Family Setup to pair watches for family members who don’t have an iPhone.footnote³

Health and Safety

Heart health notifications, Emergency SOS,footnote⁴ and fall detection provide peace of mind and body.

Filters

New hues in bloom.

Shop the latest bandsShop the latest bands

Watch Series 7 Full screen ahead.

ShopApple Watch Series 7

Which Apple Watch is right for you?

Compare all models Apple Watch

Apple Watch Series 7

Starting at $399

45mm or 41mm
Swimprooffootnote⁵
Most crack-resistant front crystal
Certified IP6X dust resistantfootnote⁵
Always-On Retina display
Nearly 20% larger than SE
More than 50% larger than Series 3
Blood Oxygen appfootnote⁶
ECG appfootnote⁷
High and low heart rate notifications
Irregular heart rhythm notificationfootnote⁸
Emergency SOSfootnote⁴
International emergency callingfootnote⁹
Fall detection
Cellular availablefootnote²
Family Setup — pair multiple watches with one iPhonefootnote³

Shop Apple Watch Series 7

Learn more Apple Watch Series 7

Apple Watch SE

Starting at $279

44mm or 40mm
Swimprooffootnote⁵
—
—
Retina display
Over 30% larger than Series 3
—
—
High and low heart rate notifications
Irregular heart rhythm notificationfootnote⁸
Emergency SOSfootnote⁴
International emergency callingfootnote⁹
Fall detection
Cellular availablefootnote²
Family Setup — pair multiple watches with one iPhonefootnote³

Shop Apple Watch SE

Learn more Apple Watch SE

Apple Watch Series 3

Starting at $199

42mm or 38mm
Swimprooffootnote⁵
—
—
Retina display
—
—
High and low heart rate notifications
Irregular heart rhythm notificationfootnote⁸
Emergency SOSfootnote⁴
—
—
—
—

Shop Apple Watch Series 3

Learn more Apple Watch Series 3

* Monthly pricing is available when you select Apple Card Monthly Installments (ACMI) as payment type at checkout at Apple, and is subject to credit approval and credit limit. Financing terms vary by product. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. See the Apple Card Customer Agreement for more information. ACMI is not available for purchases made online at special storefronts. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount.

To access and use all the features of Apple Card, you must add Apple Card to Wallet on an iPhone or iPad with the latest version of iOS or iPadOS. Update to the latest version by going to Settings > General > Software Update. Tap Download and Install.

Available for qualifying applicants in the United States.

Apple Card is issued by Goldman Sachs Bank USA, Salt Lake City Branch.

◊◊ Get extra trade-in credit when you trade in an eligible iPhone, iPad, Mac, or Apple Watch and purchase a new Apple device through May 31. The extra trade-in credit may range from $10 to $50 for iPhone, $10 to $50 for iPad, $10 for Mac, and $20 to $40 for Apple Watch. Additional terms from Apple or Apple’s trade-in partners may apply.

Trade-in values will vary based on the condition, year, and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied toward a qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply.

A subscription is required for Apple Fitness+.

$9.99/month after trial. Offer good for 3 months after eligible device activation. One subscription per Family Sharing group. Plan automatically renews until cancelled. Restrictions and other terms apply.

Apple Fitness+ requires iOS 14.3 or later, iPadOS 14.3 or later, watchOS 7.2 or later, and tvOS 14.3 or later.

To get the newest features, use Apple Fitness+ with Apple Watch Series 3 or later with watchOS 8 paired with iPhone 6s or later with iOS 15; iPad with iPadOS 15; and Apple TV 4K or Apple TV HD with tvOS 15.

Apple Fitness+ requires an Apple Watch Series 3 or later. Available when paired with iPhone 6s or later with iOS 14.3 or later.
Wireless service plan required for cellular service. Contact your service provider for more details. International roaming is not supported. Check apple.com/watch/cellular for participating wireless carriers and eligibility. See support.apple.com/en-us/HT207578 for additional setup instructions.
Not all features will be available if the Apple Watch is set up through Family Setup. Wireless service plan required for cellular service. Contact your service provider for more details. Check apple.com/watch/cellular for participating wireless carriers and eligibility.
Apple Watch Series 7 (GPS + Cellular) and Apple Watch SE (GPS + Cellular) can use a cellular connection for Emergency SOS. To use Emergency SOS on an Apple Watch without cellular, your iPhone needs to be nearby. If your iPhone isn’t nearby, your Apple Watch needs to be connected to a known Wi-Fi network and you must set up Wi-Fi Calling.
Apple Watch Series 7, Apple Watch SE, and Apple Watch Series 3 have a water resistance rating of 50 meters under ISO standard 22810:2010. This means that they may be used for shallow-water activities like swimming in a pool or ocean. However, they should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth. Series 7 is also rated IP6X dust resistant.
Blood Oxygen app measurements are not intended for medical use, including self-diagnosis or consultation with a doctor, and are only designed for general fitness and wellness purposes.
The ECG app is available on Apple Watch Series 4 and later (not including Apple Watch SE) with the latest version of iOS and watchOS. See apple.com/watch for compatibility details. ECG is not intended for use by people under 22 years old. With the ECG app, Apple Watch is capable of generating an ECG similar to a single-lead electrocardiogram.
Irregular rhythm notification requires the latest version of watchOS and iOS. It is not intended for use by people under 22 years old or those who have been previously diagnosed with atrial fibrillation (Afib).
The international emergency calling feature requires an Apple Watch Series 7 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) model. For a list of supported countries and regions, see apple.com/watchos/feature-availability.

Apple Watch requires an iPhone 6s or later with iOS 15 or later.

Case and band combinations can be made within collections (Apple Watch, Apple Watch Nike, and Apple Watch Hermès) only.

Bands are subject to availability.

Features are subject to change. Some features, applications, and services may not be available in all regions or all languages. View complete list.

†† We approximate your location from your internet IP address by matching it to a geographic region or from the location entered during your previous visit to Apple.