Use your iPhone to manage watches for the whole family — even if the kids don’t have an iPhone yet. It’s independence for them, peace of mind for you.
Shopping on the Apple Site is better when you have an Apple account. Learn how to create and manage your account and much more.
Select your country or region to learn about the latest products, view news, and receive support from Apple, all in your preferred language.
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Understand how to best structure your Apple Ads account if you run ads on the App Store in multiple countries and regions, or operate as an agency.
https://ads.apple.com/app-store/help/get-started/0010-structure-your-account
View the steps needed to create an ad on Maps using Apple Business.
https://ads.apple.com/maps/apple-business/help/get-started/0001-promote-your-business
Shopping on the Apple Site is better when you have an Apple account. Learn how to create and manage your account and much more.
Learn the steps needed to invite users to or remove them from your Apple Ads account, along with the roles you can assign to them.
https://ads.apple.com/app-store/help/get-started/0011-invite-users-to-your-account
Learn the steps needed to invite users to or remove them from your Apple Ads account, along with the roles you can assign to them.
https://ads.apple.com/maps/apple-ads/help/get-started/0006-invite-users-to-your-account
Learn how publishers can manage ad placements in Apple News channels.
https://ads.apple.com/apple-news/publishers/help/get-started/0007-manage-ad-placement
Learn how publishers can link an Apple News channel to App Store Connect.
https://ads.apple.com/apple-news/publishers/help/get-started/0006-link-apple-news-channel
Find out how to determine your cost-per-acquisition cap and set or adjust it in your campaign on the App Store.
https://ads.apple.com/app-store/help/bids-and-budget/0063-set-and-adjust-your-CPA-cap
Get details on the currencies and payment methods supported by ads on Maps, how to change a credit card in your account, and how billing works.
https://ads.apple.com/maps/apple-ads/help/get-started/0005-set-your-payment-method
Get details on the currencies and payment methods supported by ads on the App Store, how to change a credit card in your account, and how billing works.
https://ads.apple.com/app-store/help/get-started/0030-set-your-payment-method
Learn the differences between Apple Ads Advanced and Basic, how to use both solutions and how to switch from one to the other.
https://ads.apple.com/app-store/help/apple-ads-basic/0001-compare-apple-ads-solutions
Mac and iPad deliver exceptional performance, battery life, app compatibility, and durability throughout your college education and beyond.
Explore built-in accessibility features to help you create, connect, and do what you love, your way.
iPad Air features the M4 chip, iPadOS 26, Apple Intelligence, 11- or 13-inch Liquid Retina display, and supports Apple Pencil Pro and Magic Keyboard.
AirPods Pro 3 — The world’s best in-ear Active Noise Cancellation, heart rate sensing during workouts, and an improved hearing health experience.
HomePod mini. A smart speaker with room-filling sound. An intelligent assistant that helps you control your smart home. 100% private and secure.
Find out how to use match types with the keywords and negative keywords for ads on the App Store.
https://ads.apple.com/app-store/help/keywords/0059-understand-keyword-match-types
Walk through Apple Ads campaign creation steps and find out what you should do to prepare for your first campaign on Maps.
https://ads.apple.com/maps/apple-ads/help/campaigns/0015-create-campaigns
Learn how to choose, add, and manage keywords in your ad groups for ads on Maps.
https://ads.apple.com/maps/apple-ads/help/keywords/0028-add-and-manage-keywords
macOS 27 Golden Gate with all-new Siri AI powered by Apple Intelligence and new features for a more responsive, delightful experience.
Apple powers innovation across every part of campus — from cutting-edge research and game-day athletics to daily student and faculty life.
Stories for Kids Podcast · Complete Series · It's Grimm fairy tales like you've never heard before! On every episode of Grimm, Grimmer, Grimmest, bestsel...
https://podcasts.apple.com/us/podcast/grimm-grimmer-grimmest/id1436651521
Apple products and services have built-in features to help you create, connect, and do what you love, your way.
Apple Cash is a simple, secure way to send and receive money right in Messages, in Wallet, or with Tap to Cash — and to spend money with Apple Pay.
Apple TV 4K. Our best audio and video quality. Dolby Vision, HDR10+, and Dolby Atmos. Works seamlessly with Apple devices, services, and smart home.
Next-generation Apple Intelligence and Siri AI bring helpful features to iOS 27, iPadOS 27, macOS Golden Gate, watchOS 27, and visionOS 27.