Shop iPhone crossbody straps and wristlets from Apple. Pick the perfect color to complement your iPhone. Buy online at apple.com and get free shipping.
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iPhone Air. Incredibly light and thin. With the powerful A19 Pro chip inside. The new Center Stage front camera. And Ceramic Shield front and back.
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iPhone 17. Center Stage front camera. Latest-generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colors.
iPhone 18 Pro. Total AI powerhouse. 48MP Main camera with variable aperture. Big leap in battery life. Next-generation vapor chamber. A20 Pro chip.
iPhone 17e. Durable Ceramic Shield 2. Long Battery life. 48MP Camera. 256GB storage. A19 chip. iOS 27. Built for Apple Intelligence.
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Learn about the placement and dimensions of the ad identifier which is used to identify paid placements for readers on Apple News.
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Featuring the new powerful M5 chip and comfortable Dual Knit Band, Apple Vision Pro seamlessly blends digital content with your physical space.
Discover third-party assistive technologies that provide additional vision, hearing, and mobility support.
Get $35 - $885 off a new iPhone Air when you trade in an iPhone 8 Plus or newer. 0% financing available. Buy or lease now with free shipping.
Final Cut Camera gets a major update with a new design, support for variable aperture on iPhone 18 Pro, and more pro options with iOS 27.
Get $35 - $885 off a new iPhone 17 when you trade in an iPhone 8 Plus or newer. 0% financing available. Buy or lease now with free shipping.
Apple today introduced Apple Watch Series 12, engineered to deliver the most accurate heart rate sensing in a wearable.
Explore every iPad. Featuring iPad Pro, iPad Air, iPad mini, and iPad. For work, creativity, or play.
View all technical specifications for Apple Watch Series 12.
Compare features and technical specifications for iPhone Duo, iPhone 18 Pro, iPhone Air, iPhone 17, iPhone 17e, and many more.
Get $45–$905 off a new all-screen iPad when you trade in with Apple. Available in four gorgeous colors. Buy now at apple.com.
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MacBook Air laptop with the superfast M5 chip. Lightweight, with all-day battery life. Built for AI and Apple Intelligence.
Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Series 12, Apple Watch Ultra 4, and Apple Watch SE 3.
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