Learn how to choose and add keywords and use bulk keyword upload and editing for ads on the App Store.
https://ads.apple.com/app-store/help/keywords/0014-add-and-manage-keywords
Apple Cash is a simple, secure way to send and receive money right in Messages, in Wallet, or with Tap to Cash — and to spend money with Apple Pay.
See all technical specifications for the 13- and 15-inch MacBook Air with M4 chip.
See all the technical specifications for the 14- and 16-inch MacBook Pro with the M5, M4 Pro, and M4 Max chips.
View all the technical specifications for Mac Studio with the M4 Max or M3 Ultra chip.
See all the technical specifications for Mac Pro with the M2 Ultra chip.
Compare the Mac Studio models with other Mac desktops and laptops. And find the one that’s perfect for your life, your work, and your budget.
Compare the MacBook Pro models with other Mac laptops and desktops. And find the one that’s perfect for your life, your work, and your budget.
Compare the iMac models with other Mac desktops and laptops. And find the one that’s perfect for your life, your work, and your budget.
See what makes each Mac laptop and desktop different. And find the one that’s perfect for your life, your work, and your budget.
Compare the Mac mini models with other Mac desktops and laptops. And find the one that’s perfect for your life, your work, and your budget.
Compare the MacBook Air models with other Mac laptops and desktops. And find the one that’s perfect for your life, your work, and your budget.
Compare the Mac Pro with other Mac desktops and laptops. And find the one that’s perfect for your life, your work, and your budget.
View the tech specs for Apple TV 4K and the Siri Remote — including size, weight, capacity, ports, and more.
See all the technical specifications for Mac mini with the M4 or M4 Pro chip.
The App Store gives developers a safe and trusted platform to build, market, and distribute their apps and grow their business around the world.
https://www.apple.com/app-store/developing-for-the-app-store/
HomePod mini delivers room-filling sound, is an intelligent assistant, and helps you control your smart home. View all technical specifications.
High-fidelity audio. Intelligent assistant. Home hub that works across devices. HomePod is a powerhouse speaker with the privacy of Apple built in.
See all the technical specifications for iMac with the M4 chip and 24-inch display.
Learn how to read the Apple Ads Charts dashboard to view ad group, keyword, and country and region performance as charts or tables.
https://ads.apple.com/app-store/help/reporting/0025-use-the-charts-dashboard
View all technical specifications for the 27-inch 5k Retina Studio Display.
Apple customers can now discover and buy the 11-inch and 13-inch iPad Pro, the new 14-inch MacBook Pro, and Apple Vision Pro.
View all technical specifications for iPad mini.
Deirdre O’Brien is Apple’s senior vice president of Retail + People and a member of Apple’s executive leadership team. Learn more about Deirdre.
Apple today unveiled a new 14-inch MacBook Pro, featuring the incredibly powerful M5 chip.
https://www.apple.com/newsroom/2025/10/apple-unveils-new-14-inch-macbook-pro-powered-by-the-m5-chip/
View all technical specifications for iPad Air.
Maximize the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone, and iPad.
View all technical specifications for iPhone Air.
MacBook Pro laptop with M5, M4 Pro, and M4 Max chips. Built for AI and Apple Intelligence. Up to 24 hours of battery life. Liquid Retina XDR display.
View all technical specifications for iPhone 17.